Reign Sapphire Corporation Set To Launch Its Inaugural “Reign Day-to-Night” and “Reign Red Carpet” Jewelry Collections June 30, 2016 and Commence Trading on the OTCQB within 90 Days

BEVERLY HILLS, CA / ACCESSWIRE / April 20, 2016 / Reign Sapphire Corp., (OTC: RGNP) (“Reign” or the “Company”), which produces and markets distinctive collections of fine Australian Sapphire Jewelry, announced today that it expects to launch its inaugural “Reign Day-to-Night” and “Reign Red Carpet” jewelry collections via reignsc.com on June 30, 2016. The Company also announced that it expects to commence trading on the OTCQB within the next 90 days, subject to regulatory approval.

Reign purchases rough sapphires in bulk, directly from commercial miners in Australia, and oversees each step of the refining process as the stones go from the miners-gate to the consumer as finished Reign Sapphire jewelry.

“With the impressive response we have already seen to our Red Carpet Collection, we are thrilled to announce the impending official launch of both the ‘Reign Day-to-Night’ and ‘Reign Red Carpet’ jewelry collections via reignsc.com with our official launch set for June 30, 2016,” said Joseph Segelman, CEO of Reign Sapphire Corp. “The jewelry collections are all designed and manufactured in the USA and are ready to be introduced to fine jewelry purchasers. We intend to position Reign Sapphire as a premium brand in the price point and company of competitors such as Cartier; Harry Winston; Roberto Coin; Van Cleef & Arpels and Bvlgari. We believe that our competitors have certain existing advantages, however, we intend to set ourselves apart with strong brand identity and visuals, unique design and quality and brand awareness through traditional and social media,” he added.

The design direction for the collection is reflective of old Hollywood glamour meeting turn of the century. Jewelry from the Company’s inaugural collection was worn on the Red Carpet at the 2016 Golden Globe Awards, 2016 Screen Actors Guild Awards, 2016 British Academy of Film and Television Awards (BAFTA) and the 88th Academy Awards.

The Company intends to focus its marketing initiatives on: (1) Business-to-Consumer (“B2C”) marketing to attract customers to the reignsc.com website, (2) Business-to-Business (“B2B”) marketing and sales efforts, to establish exclusive distribution partners, and (3) building a strong retail presence to market the products directly to consumers on a retail level.

“Our core values are to offer consumers conflict free, exclusively Australian sapphires in our jewelry collections; mined from a verified source; sapphires that have been procured directly from miners which are ethically processed and 100% natural and is not synthetic,” Mr. Segelman continued.

Reign expects that its common shares will commence trading on the OTCQB within the next 90 days, pending final regulatory approval. The Company has officially been assigned the Ticker RGNP by OTCMarkets and is now DTC eligible.

About Reign Sapphire Corporation

Based in Beverly Hills, California, Reign Sapphire Corporation is a fully reporting, DTC eligible company, established as a “miners-gate to retail” model for fine sapphires – rough sapphires to finished jewelry; a color gemstone brand; and a jewelry brand featuring Australian sapphires. Reign Sapphire Corporation is not an exploration or mining company.

Forward Looking Statements

This press release includes “forward-looking statements” within the meaning of the U.S. federal securities laws, which statements may include information regarding the plans, intentions, expectations, future financial performance, or future operating performance of Reign Sapphire Corporation (“Reign” or the “Company”). Forward-looking statements are based on the expectations, estimates, or projections of the Company’s management as of the date of this press release. Although Reign’s management believes these expectations, estimates, or projections to be reasonable as of the date of this presentation, forward-looking statements are inherently subject to significant business risks, economic and competitive uncertainties, or other contingencies, which could cause the Company’s actual results or performance to differ materially from what may be expressed or implied in the forward-looking statements. Important factors that could cause Reign’s actual results or performance to differ materially from the forward-looking statements include those set forth in the “Risk Factors” sections in the Company’s filings with the Securities and Exchange Commission, including the risks set forth in the company’s Annual Report on Form 10-K for the year ended December 31, 2015, which is available for viewing on the SEC’s EDGAR website. These forward-looking statements speak only as of the date of this press release and, except as required by law, Reign specifically disclaims any obligation to update these forward-looking statements, even if new information becomes available in the future.

Corporate Contact

Joseph Segelman, CEO
9465 Wilshire Boulevard
Beverly Hills, CA 90212
(213) 457-3772

Investor Relations Contact

CorProminence LLC
Scott Arnold, Managing Director
377 Oak Street
Garden City, NY 11530
516 222 2560

SOURCE: Reign Sapphire Corporation

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