DSG Global Partners with GCSAA to Promote Superintendent Campaign Starring Justin Timberlake
SURREY, BC / ACCESSWIRE / May 25, 2016 / DSG GLOBAL INC. (OTCQB: DSGT) and the Golf Course Superintendents Association of America (GCSAA) have partnered to promote GCSAA’s #ThankASuper sweepstakes campaign starring Justin Timberlake (http://www.gcsaa.org/thankasuper).
Yesterday, DSG Global launched a world-wide campaign across its global network of interactive golf cart screens and social media to help promote the GCSAA’s “Thank A Superintendent” sweepstakes.
The 30-second commercial, produced by the GCSAA, stars award-winning music artist and actor Justin Timberlake, and features a group of sports and entertainment celebrities promoting golf course superintendents and the 2016 American Century Celebrity Golf Championship taking place at Lake Tahoe, July 21st-24th.
“We believe that the unsung heroes of our sport are the superintendents,” said Robert ‘Bob” Silzer, Sr., CEO & President of DSG. “And this is our way of giving back to them and showing how much they mean to us and the sport.”
The commercial will run across the DSG network in constant rotation until after the championships.
“It’s great to have the support of DSG Global and their team,” said Karin Candrl, account manager at GCSAA. “By putting the promotional video out on their network, we’re increasing the number of people who will enter our sweepstakes and ultimately thank a superintendent.”
DSG will also display GCSAA’s banner advertising on their network of TOUCH screens.
“Our TAG solution was designed for superintendents,” added Adrian Fulle, Chief Marketing Technologist at DSG. “They are our lifeblood. So we just thought, hey, we have this huge network of touch screens, why not leverage that to their benefit?”
This is the last week the sweepstakes is running. To enter, simply submit a “Thank You” message at the GCSAA website and you’re automatically entered to win. The deadline to enter the sweepstakes is May 31st and the drawing for the winner is June 3rd. The winner wins a trip for two to the 2016 American Century Celebrity Golf Championship at Lake Tahoe.
“We really want to get the message across to golfers everywhere that when you have a great experience playing at any course, the superintendent is one of the big reasons why.” Candrl added.
To thank a superintendent and enter please visit: http://www.gcsaa.org/thankasuper
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SOURCE: DSG Global Inc.
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