Desert35 Founder Announces the Launch of a New Customizable Fragrance
Men and Women Can Build their Own Signature Fragrance Based on their Preferences, Mood and More
LOS ANGELES, CA / ACCESSWIRE / August 12, 2016 / Shaghayegh Farsijani, founder of Desert35, is pleased to announce the launch of an innovative and customizable line of fragrances. In addition to the new unisex fragrance that people can tailor to their liking, Farsijani is also creating a private collection perfume called Unrestricted, which she said bridges the gap between American and Iranian culture.
To learn more about Desert35 and the new lines of perfume and fragrance, please visit https://goo.gl/BtsyJk.
As a spokesperson for Desert35 notes, the new fragrance service is already creating a serious buzz in the style and development industries.
“This new project by Desert35 took a simple idea and ran with it, by allowing customers to design their very own fragrances which are then created in their lab and then sent directly to customers’ houses. The resulting service promises to revolutionize fragrance culture,” noted the spokesperson, adding that the reason why Desert35’s new idea is virtually guaranteed to be such a success is that scent is one of the most personal and important aspects of how a person presents himself or herself to others.
“But even though our fragrances are such a significant part of our impressions, customers normally have to pick from pre-designed scents that may not suit their personality at all. Well now customers can fully realize their unique and individual style with a customized fragrance that reflects their personality and energy.”
Farsijani is honoring her Iranian culture with the new customizable fragrance; as she explained, many women in Iran use perfume as a way to express themselves. The new perfume gives people the chance to select specific scents that bring a sense of peace, joy, sensuality and fun into their world.
To help pay for the production costs associated with creating the new perfumes, the founder of Desert35 recently launched a fundraiser on Indiegogo. She hopes to raise $45,000 through crowdfunding, which will help pay for marketing, oils and bottling costs.
About Desert35:
Established in New York City with inspiration from around the world – Paris, Florence, Tehran, Buenos Aires, Madrid, Dubai, Beirut and Morocco, Desert35 is a platform that lets people create a feeling and a lifestyle based upon emotions that they are gravitating towards, while bringing the fragrance laboratory to their home. It is also a private unisex perfume born from the mind of an Iranian woman who was a former reporter and anchor in Iran. For more information, please visit https://goo.gl/BtsyJk.
Contact:
Lawrence Young
(949) 555-2861
SOURCE: Desert35
ReleaseID: 443665