Incentive Inc. CEO Rickard Hansson Speaks at Digital Conference in Boston

Rickard Hansson, Founder and CEO of Silicon Beach-based Incentive Corporation, presents the closing keynote at the 2016 Gilbane Digital Content Conference in Boston, Massachusetts. Hanson’s presentation showed attendees how to leverage the new enterprise social communication platforms to dramatically improve internal collaboration within their organizations.

Venice, United States – December 1, 2016 /PressCable/ —

Rickard Hansson, Founder and CEO of Silicon Beach-based Incentive Inc. delivered the closing keynote presentation at the 2016 Gilbane Worldwide conference on Digital Content in Boston, Massachusetts. The Gilbane Digital Content Conference brings together content strategists and managers, marketers, technologists, IT and business executives, as well as external service providers, to learn and share how to structure and manage rapidly advancing technologies to create and integrate digital content across an organization’s network of marketing and customer service touch-points.

The conference has a number of discussion tracks along with the keynotes, including sessions for Chief Marketing Technologists and Chief Marketing Officers. Technology is the keystone for a modern marketing program and one of the conference’s key tracks focuses on how to pick the right technology, whether a full stack, platform, or application, to support organization programs.

“I am delighted to be invited to present at this year’s Gilbane conference,” said Hansson. “Good decision making is a fundamental requirement for success in any organization and good decision making means tapping into the knowledge and wisdom of everyone in the organization. Creating an environment that fosters and enables team collaboration is a long-standing challenge for organizations but the new technology platforms that are becoming available makes this all possible.”

Said Hansson, “In 2004 I read the book The Wisdom of Crowds: Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations, by James Surowiecki. The book is about the aggregation of information in groups, resulting in decisions that, he argues, are often better than could have been made by any single member of the group. The insights I gained from that book are the basis for the Incentive enterprise communications platform we have built over the past eight years.”

As author and business strategy expert Don Tapscott has said, “Collaboration is important not just because it’s a better way to learn. The spirit of collaboration is penetrating every institution and all of our lives. So learning to collaborate is part of equipping yourself for effectiveness, problem solving, innovation and life-long learning in an ever-changing networked economy.”

About Incentive

Incentive is a leading provider of a complete social intranet platform for mid-market organizations and enterprise teams that want to achieve improved team communictions, increased efficiency, and accelerated business results. With an easy-to-use interface, Incentive’s platform enables businesses to capture, collaborate, and secure knowledge “all in one place” by tapping the power of their employees – the collective brain trust – to be better, stronger, and faster than their competitors. Incentive enables users to take advantage of existing workflow apps, storage systems, and document management tools such as SharePoint, in one central location, with single sign-on, and intelligent search. It’s features include wikis, blogs, micro blogging, document collaboration, file sharing, instant messaging, video conversations, and social behavior UX. Incentive is an API-based platform for app development. Founded in 2008, Incentive has helped thousands of customers worldwide accelerate positive business outcomes through improved collaboration and communication. Incentive can be deployed in the Cloud or on-premise for greater information and communication security. The company has headquarters in Venice, California, and Malmo, Sweden. For more information visit www.incentive-inc.com and follow on Twitter @IncentiveInc.

For more information, please visit http://www.incentive-inc.com

Contact Info:
Name: Robert Hess
Email: robert@incentive-inc.com
Organization: Incentive
Address: 1600 Main Street, Venice, 90291 Incentive

Release ID: 150906