Blog Exposure – Electronic Arts Announces First Long-Term, Multi-Event Competitive Gaming Network Agreement with ESPN, Disney XD, and the NFL

LONDON, UK / ACCESSWIRE / January 30, 2018 / Active-Investors.com has just released a free research report on Electronic Arts Inc. (NASDAQ: EA). If you want access to this report all you need to do is sign up now by clicking the following link www.active-investors.com/registration-sg/?symbol=EA as the Company’s latest news hit the wire. On January 26, 2018, the Company, which is a leading digital interactive entertainment firm, announced, along with the National Football League (“NFL”), their collaboration with ESPN and Disney XD for the exclusive broadcast of the upcoming EA SPORTS Madden NFL 18 Championship Series. The agreement is expected to be ESPN’s first-ever long-term, multi-event competitive gaming agreement, where it would start with the final rounds of the EA SPORTS Madden NFL 18 Club Championship and the latest EA SPORTS Madden NFL Ultimate League. Register today and get access to over 1000 Free Research Reports by joining our site below:

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Active-Investors.com is focused on giving you timely information and the inside line on companies that matter to you. This morning, Electronic Arts most recent news is on our radar and our team decided to put out a fantastic report on the company that is now available for free below:

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The Announcement

According to Electronic Arts, the Madden NFL Ultimate League is the first-ever competitive gaming sports league of its kind, featuring one-on-one competition between 16 of the top NFL 18 players, starting February 02, 2018, for 2.5 months of eSports entertainment, concluding at the NFL Draft on April 28, 2018. Of the 16 participating players, 6 players qualified by finishing in the top two at one of the three EA Majors, namely, the Madden NFL 18 Classic, the Madden NFL 18 Challenge, and the Madden NFL 18 Club Championship, with the remaining 10 selected as top series points earners.

Electronic Arts views this announcement as a step to make superstars of the best players, allowing viewers to develop player loyalties and follow competitor rivalries. Through this collaboration with ESPN and Disney XD, the Company plans to deliver ongoing coverage for fans across the world through a variety of ESPN and Disney platforms, but also digitally through the Company’s Madden streaming and social channels. The Madden NFL 18 Club Championship tournament kicked off on January 26, 2018, enabling fans to catch the quarter-final action. The next broadcast, according to the Company, will enable fans to follow the Club Championship Final on ESPN2 and ESPN Deportes live on February 01, 2018.

Details of the Announcement

According to Electronic Arts, the 32 NFL franchises will each be represented by one Madden competitor, where throughout the NFL season, each player advanced through a strict elimination process to reach the semi-final round. The Company added that between Super Bowl LII and the 2018 NFL Draft, Disney XD and the ESPN App will become the weekly home to Madden NFL 18 competitive gaming content, showcasing the latest action from the Madden NFL Ultimate League every week. The Madden NFL Ultimate League champion will be crowned at the Madden Bowl, live from the 2018 NFL Draft on ESPN2.

Later, in April 2018, ESPN2 would also broadcast an Ultimate League Episodic Series, where the content would focus on character and storylines through an exclusive entertainment style, following the best players in the Ultimate League until May 01, 2018. Moreover, the episodes will also be available on-demand through the ESPN App.

Company Growth Prospects

On December 13, 2017, Electronic Arts and Nomadic Entertainment Group announced a collaboration for the EA SPORTS Bowl on February 01, 2018. EA SPORTS Bowl, according to the Company, is long-viewed as the unofficial kickoff to the biggest weekend in the NFL season, where following its initial trend, Electronic Arts partnered with Nomadic Entertainment to bring one of the world’s best acts to the stage.

Prior to the announcement, on November 15, 2017, Electronic Arts announced that it would release its financial results for Q3 FY17, for the three-month period ended December 31, 2017, at the close of market on January 30, 2018.

Stock Performance Snapshot

January 29, 2018 – At Monday’s closing bell, Electronic Arts’ stock advanced 2.13%, ending the trading session at $117.65.

Volume traded for the day: 6.23 million shares, which was above the 3-month average volume of 3.79 million shares.

Stock performance in the last month – up 11.80%; previous three-month period – up 1.57%; past twelve-month period – up 41.47%; and year-to-date – up 11.98%

After yesterday’s close, Electronic Arts’ market cap was at $36.35 billion.

Price to Earnings (P/E) ratio was at 31.08.

The stock is part of the Technology sector, categorized under the Multimedia & Graphics Software industry.

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