Portland Marketing Exec Describes Arguments of Pearl District Residents as SelfServing

March 20, 2018 – – Augusto Beato, CEO of Portland SEO, said city officials should not be swayed by the self-serving arguments of the Pearl District residents in deciding the fate of the Fremont Apartments, let them pay full market price to buy the air rights to the bridge view.

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“The members of the association do not have a right to tell owners of adjacent lands what to do with their properties unless they buy air rights,” said Beato. “Besides, the view of the bridge and waterfront, like sunlight and the air we breathe, is res communis and not subject to appropriation.”

Neighborhood activists had opposed the construction of the Fremont Apartments because it would block the views from their buildings and the park. They begged commissioners to amend the planners’ proposals so that current views are preserved at the expense of as many as 2,800 units of housing.

Stanley Penkin, who lives on the fourth floor of Cosmopolitan on the Park, the tallest condo building in the Pearl District, and who serves as condo chairman, criticized the plan to build a 17-story Fremont Place Apartments as “sacrificing the integrity of our city.”

Donations started to arrive unsolicited at Penkin’s concierge desk to fund the challenge.

The Portland City Council agreed to re-evaluate the project in February, even though a city panel approved its design in December.

While the City Council voted unanimously last March 7 to overturn a decision to approve Fremont Place Apartments, Mayor Ted Wheeler said that he does not completely “buy any of the arguments” he’s heard around views.

“There will be development in that area. It designed for development. It’s planned for development,” the Mayor remarked.

The vote is preliminary, and a final vote will soon be taken.

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Contact Portland SEO :

Augusto Beato
(503)278-5599
info@portlandseo.net
616 SE 68TH AVE #101
Portland OR 97215

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