The Digital Advertising Platforms report offers ongoing market trends and upcoming growth expectations
This report studies the global Digital Advertising Platforms market size, industry status and forecast, competition landscape and growth opportunity. This research report categorizes the global Digital Advertising Platforms market by companies, region, type and end-use industry.
Houston, United States – April 14, 2018 /MarketersMedia/ —
Digital advertising refers to any advertising that takes place online. Several channels are available for advertisers to place ads and includes tools to manage ad campaigns for each channel. Each channel supports different ad formats and placement options for catching the eyes of potential customers. Different channels also have varying metrics by which advertisers are charged. In short, advertisers have a lot to think about. To simplify it all, G2 Crowd has pulled together a breakdown of each channel to provide the background needed to implement an Digital Advertising Platforms strategy.
The research report on global Digital Advertising Platforms market offers a clear understanding of the market, focusing on the key growth factors and potential opportunities. It presents future projections of the Digital Advertising Platforms market on a global as well as on regional level. The research study further presents the past performance of the global Digital Advertising Platforms market, coupled with the statistics from 2018 to 2023 on the basis of volume and revenue. A Porter’s five forces model analysis has also been provided in the report to determine the competitive scenario of the global Digital Advertising Platforms market.
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Top Key Vendors:
Kenshoo, Adobe, Facebook, Twitter, LinkedIn, Sizmek, Yahoo! Advertising, Choozle, MediaMath, AdRoll, Rocket Fuel, Rubicon Project, DoubleClick (Google), LiveRail, ONE by AOL, OpenX, BrightRoll (Oath Inc.), AerServ, sovrn, dataxu
The main factors that are driving the Digital Advertising Platforms market are increased focus on digital media, cost effective, smart phone penetration, advertising by content providers and rising numbers of advertisers on social networking sites. The main factor that is restraining the growth of Digital Advertising Platforms are lack of skilled personnel and still use of tradition advertising factors such as television and newspapers. The main opportunity for the growth of Digital Advertising Platforms in future would be the emergence of SAAS based solutions.
The consequence of data analytics to the operation and functioning of a business has risen to a large extent in the last few years. With the rising spread of the internet, huge volumes of data is being generated on a regular basis, which creates the need for advanced tools for data management. With increasing popularity of smart technology these days, Digital Advertising Platforms have thus become prominent creators of digital information. These systems lets users to collate, collect, and analyze the generated data, which subsequently has triggered rapid development of the global market in the last few years.
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Table Of Content:
Chapter 1 Digital Advertising Platforms Market Overview
Chapter 2 Global Economic Impact on Industry
Chapter 3 Global Market Competition by Manufacturers
Chapter 4 Global Production, Revenue (Value) by Region
Chapter 5 Global Supply (Production), Consumption, Export, Import by Regions
Chapter 6 Global Production, Revenue (Value), Price Trend by Type
Chapter 7 Global Market Analysis by Application
Chapter 8 Manufacturing Cost Analysis
Chapter 9 Industrial Chain, Sourcing Strategy and Downstream Buyers
Chapter 10 Marketing Strategy Analysis, Distributors/Traders
Chapter 11 Market Effect Factors Analysis
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