A Good Time to Plan Ahead for the Winter Holiday Season
As Realtors’ preparations for the fall season fall into place, there’s more looking-ahead to do.
Fairfax, United States – September 1, 2018 /MarketersMedia/ —
Halloween’s around the corner, and after it comes the rush to the winter holiday season. If you’ve got your strategies in place for making the most of autumn, now is the time to plan your marketing push for the last months of the year.
The winter holiday season is a great time for flying your flag as a helpful and integral part of your community. There are several great ways to accomplish this goal:
One of the most important is to plan your winter social marketing campaign. Gather points for a “year in review” that you can blog. Focus on highlighting your successes, illustrating your expertise and sharing engaging anecdotes.
The giving season is a perfect time to try a holiday contest or giveaway. There’s no time of year when it’s an easier sell to get your clients and social media followers to share a Thanksgiving recipe or a photo of their sensational seasonal decorations for a special prize. You can partner with a local family business for gift cards or prize packages, supporting shopping in the neighborhood and bolstering your reach.
If you don’t have an Instagram account, the winter holidays are the ideal time of year to create one. Add visual storytelling to your marketing as you collect and share both community and property features to lay the groundwork for the year to come. Everything from Christmas lighting displays and tree-lighting ceremonies to a simple image of sharing a hot chocolate in front of a fire can help maintain your profile and enhance your approachability.
Show your values by giving back to the community. Take part in charitable events, volunteer at a canned food drive, donate warm coats or toys to local shelters. Choose a cause that really captures your heart, and don’t be afraid to let the authenticity of your passion show. It will help you make quality connections like nothing else.
Do the simple and traditional things like sending out holiday cards, an opportunity to invite the recipients to leave a review or testimonial on Yelp or Google Plus if they haven’t done so already.
Now is the time to set out a schedule with time allotted for all these things, and leave room for updating your website — making sure you have strong calls to action on your landing pages and opt-in forms that capture all the information you need — and cleaning up your databases for the New Year.
Once you have a schedule in place, you’ll find it much easier to execute on the various marketing necessities without facing undue stress or taking too much time away from your own family and friends.
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Contact Info:
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Address: 8306 Professional Hill Drive, Fairfax, VA 22031
Phone: 888-560-5501
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Source: MarketersMedia
Release ID: 401722