Data Monetization Market 2019 Global Key Players, Size, Applications & Growth Opportunities – Analysis to 2024
Wiseguyreports.Com Publish New Market Research Report On -“Data Monetization Market 2019 Global Analysis, Size, Share, Trends, Opportunities and Growth, Forecast 2024”
Pune, India – September 9, 2019 /MarketersMedia/ —
Data Monetization Market
The report brings a detailed overview of Data Monetization Market Analysis and Prediction by Leading Manufacturers, Its Application and Types. The global data monetization market is expected to grow from 1.26 billion USD to 3.12 billion USD at the compound annual growth rate of 17.1% during the forecasted time span. Data Monetization is a form of monetization, which is considered as an act of generating economic benefits from available data sources, data services.
The currency can be in the form of not only actual currency but also the data currency that can be used as a bartering means or a product or service enhancement. Data monetization leverages data generated through business operations, available exogenous data or content, also the data collected via electronic devices and sensors participating in the internet of things (IoT).
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Data Monetization improves decision-making that leads to real-time crowdsourced research, improved profits, decreased costs, reduced risk and improved compliance. More impactful decisions can be made. Also, more timely decisions can be made (for instance a vendor making purchase recommendations while the customer is still on the phone or in the store, a customer connecting with multiple vendors to discover the best price, triggered notifications when thresholds are reached for data values). One can make more granular decisions and can easily achieve Targeted Marketing.
The data gathered is further used to extract valuable insights and work towards generating new revenue streams. Rapid growth in the enterprise data, technological advancements in big data & analytics solutions, and growing inclination to identify new revenue streams are the factors that drive the market growth.
Key players of the global Data Monetization market are profiled on the basis of various factors, which include recent developments, business strategies, financial strength, weaknesses, and main business. In the data monetization market the major service providers include 1010data (US), Accenture (Ireland), Adastra (Canada), Cisco (US), Dawex (France), Elevondata (US), Emu Analytics (UK), Gemalto (Netherlands), Google (US), IBM (US), iConnectiva (Hong Kong), Infosys (India), Mahindra Comviva (India), Monetize Solutions (US), Narrative (US), NESS (US), NETSCOUT (US), Openwave Mobility (US), Optiva (Canada), Paxata (US), Reltio (US), SAP (Germany), SAS (US), and Virtusa (US).
Key Target Audience
Data monetization providers
Analytics service providers
Consulting service providers
Resellers
Research organizations
Enterprise users
Technology providers
Value-added resellers (VARs)
Telecom operators
Cloud service providers
Government organizations
Communication Service Providers (CSPs)
Market segmentations:-
The global data monetization market is segmented on the following basis.
By Component
Tools
Services
By Data Type
Customer data
Product data
Financial data
Supplier data
By Business Function
Sales and marketing
Supply chain management
Operations, Finance
Others (RandD, HR, and legal)
By Deployment Type
On-premises
Cloud
By Organization Size
Small and Medium-sized Enterprises (SMEs)
Large enterprises,
By Industry Vertical
Banking
Financial Services, and Insurance (BFSI)
Telecom
Consumer goods and retail
Media and entertainment
Government and defence
Manufacturing
Transportation and logistics
Energy and utilities
Regional Analysis:-
North American regions include different companies like 1010data, Monetize Solutions, Narrative, NESS, NETSCOUT, Openwave Mobility, Optiva, Paxata, Reltio, SAS, and Virtusa, Google, IBM, Adastra, Cisco.
Europe has the dominance of companies like Accenture, Dawex, Emu Analytics, Gemalto, SAP.
Asia Pacific region has the contribution of companies like iConnectiva, Infosys, Mahindra, Comviva.
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