Carzam Appoints Honchō To Manage Paid Media Strategy As Online Used Car Retailer Targets 20,000 Sales In 2021

Honchō has been appointed by Carzam to manage the recently launched digital used car retailer’s paid media strategy.

March 27, 2021 / / —

Hertford-based SEO and PPC agency, Honchō, is delighted to confirm a new partnership with Carzam. The partnership will see Honchō, a digital marketing specialist, support the online sales platform’s target to achieve 20,000 sales in 2021, its first full year.

Honchō specialises in utilising innovative technology and digital marketing methods to drive targeted, tailored campaigns, providing impressive results for clients in the automotive and retail sectors. Central to Honchō being awarded the contract was its proprietary SMARTFeed technology, which will enable Carzam to advertise its stock, complete with vehicle specification, in real-time across search and social media.

“As a fellow digital disruptor, we are excited to be partnering with Carzam at the start of a journey, which is already seeing them shake-up the way used cars are sold through the delivery of its game-changing e-commerce platform,” said Chris Ailey, CEO & Founder at Honchō.
“Our background in the automotive and retail sectors and innovating solutions like SMARTFeed technology, puts us in a unique position to help Carzam achieve its growth ambitions this year and beyond. “We’re looking forward to working with the Carzam team and get their stock in front of even more in-market online customers,” said Ailey.

Commenting on Honchō’s appointment, Ashley Wade, Carzam’s Chief Marketing Officer said: “It is a pleasure to be working with Honchō moving forward. As companies, I feel we are very aligned in our approach to technology, resulting in a more fulfilling experience for customers. In an industry as rapidly changing as used cars, data must be at the centre of everything we do. Honchō’s tools and services will allow us to provide our customers with a more enriched experience based on the exact make, model and spec of cars we have for sale.”

As Carzam works towards an ambitious sales target of 20,000 vehicles in 2021, members of the Carzam and Honchō teams are looking forward to joining forces to boost sales, raise brand awareness and put the business firmly on the map. Using cutting-edge marketing techniques and revolutionary technology, Honcho is ideally placed to help Carzam hit targets and expand its client base.

About Honchō
Established in 2008, Honchō provides SEO, paid search, social advertising and digital PR to help their clients increase exposure online. Their client list includes dealer groups, Group 1 Automotive and Pentagon, as well as online retailers eBay and Gumtree. The company is independently owned and based in Hertford, UK. Further details are available at www.honchosearch.com.

Anyone who is keen to find out more about Honchō and the new partnership with Carzam is encouraged to make use of the contact details provided below:

Business name: Honchō
Website: https://www.honchosearch.com/
Press contact name: Chrissie Waites
Press contact address: 2 Cole Green, Hertford, SG142NN
Press contact telephone number: 01438 870 220
Press contact email: chrissie@honchosearch.com

Contact Info:
Name: Chrissie Waites
Email: Send Email
Organization: Honchō
Address: 2 Cole Green, Hertford, SG142NN
Phone: 01438 870 220
Website: https://www.honchosearch.com/

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