Ace Hardware Selects Epigraph as Exclusive Augmented Reality and 3D Commerce Partner

United States – May 31, 2022 —

Ace Hardware Corporation, the world’s largest hardware co-op, and Epigraph, a product visualization platform, are partnering to bring Augmented Reality and 3D visualization to Ace customers. The project began as a pilot in mid-2021 and is now available to all brands and products  on acehardware.com. 

“Augmented reality (AR) lets users view, interact and test products in their own space,” said Jasper Mullarney, Epigraph’s Co-Founder and CEO. “Adoption of AR, 3D and metaverse content has only grown since the pandemic. When retailers were forced to close their doors, AR was there to help give online shoppers an in-store experience.”

By exclusively partnering with Epigraph, Ace Hardware Corporation is readying itself for the industry-wide shift toward a more experiential retail experience, bridging the digital-physical gap to recreate the in-store experience online.

“Epigraph’s technology has delivered a significant improvement in both engagement and performance for Ace vendors  – our customers really love it,” said Brian Kritzberg, Ace Hardware’s Digital Merchandising Manager. “We look forward to onboarding new vendors to the program and growing our metaverse footprint in the process.”

Epigraph’s platform is capable of both producing and publishing AR experiences at scale, brands using the platform include EGO, Skil, Saatva, RH, Floyd Home and Yamaha. 

 “We’ve been working in the furniture, power tool and outdoor power equipment verticals for almost 3 years now, so Ace is a perfect fit for us,” said Mullarney. “We see an incredible opportunity for Ace to leverage the metaverse and a chance for Epigraph to evolve our product to meet the needs of the product verticals they serve.”

With Facebook and Google actively investing in the metaverse, other retail brands are likely to follow this growing trend. Ace’s partnership with Epigraph makes their brand one of the first in the industry to heavily invest in AR and other 3D content.  

“We’ve been evaluating the 3D/AR space for a while now and Epigraph’s technology proved to be the perfect fit for Ace’s long-term goals,” said Kritzberg. “We look forward to onboarding our vendors and delivering world-class experiences to Ace’s dedicated customers.”

About Ace Hardware

Ace Hardware is the largest retailer-owned hardware cooperative in the world with more than 5,500 locally owned and operated hardware stores in approximately 70 countries. Headquartered in Oak Brook, IL., Ace and its subsidiaries operate an expansive network of distribution centers in the U.S. and have distribution capabilities in Ningbo, China; Colon, Panama; and Dubai, United Arab Emirates. Since 1924, Ace has become a part of local communities around the world and known as the place with the helpful hardware folks. For more information, visit acehardware.com or newsroom.acehardware.com.

About Epigraph

Epigraph is a product marketing platform, specializing in augmented reality, 3D configurators and other interactive content. Trusted by brand like Saatva, Blu Dot, SKIL, Floyd, EGO, Yamaha, Fernish and more, Epigraph measures the impact of 3D and AR on PDPs, giving brand key insights to drive marketing, sales and other campaign strategies. Epigraph’s virtual platform is compatible with a wide range of marketplaces including Lowe’s, Home Depot, Shopify and Wayfair. For additional comments or questions please contact: Jasper Mullarney, Epigraph co-founder and CEO at 816-674-7244 or jasper@epigraph.us

Contact Info:
Name: Jasper Mullarney
Email: Send Email
Organization: Epigraph, LLC
Address: United States
Phone: 816-674-7244
Website: https://epigraph.us

Release ID: 89075896

If you detect any issues, problems, or errors in this press release content, kindly contact error@releasecontact.com to notify us. We will respond and rectify the situation in the next 8 hours.