Agency Leverage Launches New Marketing Programs for Insurance Agencies, Agents
Marketing Accelerator offers a comprehensive, custom-tailored marketing plan for each participant, while Growth Engine provides ongoing marketing solutions, Agency Leverage reports
DAVIS, Calif. – January 28, 2018 /MarketersMedia/ —
Agency Leverage announced the launch of two innovative new individual agent and insurance agency marketing programs. Designed to account for the ways that modern consumers actually shop for insurance, the new Marketing Accelerator and Growth Engine programs are already delivering results.
For each Marketing Accelerator participant, whether an agency or agent, Agency Leverage creates a completely customized, fully integrated marketing plan that incorporates the latest and most relevant innovations. From inbound, outbound, and digital marketing to social media activity, influencer endorsements, and content, Marketing Accelerator produces a comprehensive strategy precisely tuned to the needs and situation of each agency or producer.
The new Growth Engine program builds on and executes the strategy developed by Marketing Accelerator, providing concrete, ongoing solutions that attract and convert the kinds of clients previously identified as ideal for each participant. The insurance marketing automation solutions and services supplied through the Growth Engine program help agencies and agencies both obtain and retain the clients who have the most to offer.
“We’re happy to announce that Marketing Accelerator and Growth Engine have launched and are now producing impressive results for the first participants,” said Agency Leverage founder Dennis Carlson, a past President of the Sacramento Chapter of the National Association of Health Underwriters. “Before selling my own employee benefits insurance brokerage last year, I spent a decade and a half studying how to succeed in the industry as an agency owner and an individual producer. Our new Marketing Accelerator and Growth Engine programs reflect the many important lessons I learned, along with the latest in marketing techniques and technologies. We’re confident that there is no more effective form of marketing for insurance agents and agencies.”
American insurers took in $1.1 trillion in premiums in 2016, according to the Insurance Information Institute. The same group reported that 1.1 million people worked for insurance agencies and brokers that year, with the industry as a whole contributing about 2.7 percent of the nation’s gross domestic product.
Even with so much reliable demand for coverage of many kinds, many agencies and individual brokers are now struggling to keep up with rapidly evolving insurance shopping preferences. Instead of simply calling a local broker as they might have in the past, today’s insurance buyers are more likely to conduct research on their own through web searches, social media activity, and reliance on the advice of online influencers.
The new Agency Leverage Marketing Accelerator and Growth Engine programs combine to provide comprehensive marketing plans and ongoing solutions for entire agencies and individual agents and brokers. With the new programs now available, more information is available at the Agency Leverage website.
About Agency Leverage:
Agency Leverage helps insurance agencies and agents succeed by providing client-focused marketing support and solutions through its innovative, exclusive Marketing Accelerator and Growth Engine programs.
Contact Info:
Name: Dennis Carlson
Email: dc@agencyleverage.com
Organization: Agency Leverage
Address: 417 Mace Blvd – Suite J #300 Davis, CA 95618
Phone: 916 823 9223
For more information, please visit https://agencyleverage.com
Source: MarketersMedia
Release ID: 293097
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