Caring People Announces New Chief Marketing Officer, Kevin Poirier

With new staff addition, senior home health care provider hopes to reach out to many more who need their services.

Bronx, NY – April 13, 2017 /MarketersMedia/ —

Caring People recently announced they hired a new Chief Marketing Officer. Kevin Poirier joined the organization in early March of this year. The company is excited in anticipation of a new marketing program, which will work towards effectively delivering information regarding Caring People’s wide range of services across an array of marketing channels. Poirier has an extensive marketing background, working in the healthcare field for over fifteen years.

Karina Rutigliano, Caring People representative, recently spoke about their new chief marketing officer. “We are excited to announce Kevin Poirier into the position of Chief Marketing Officer. With his background, we feel he will bring new energy and focus to our marketing department and ensure seniors can find the information they need to discover our services. Our ultimate goal is to reach out to as many in the community as possible.”

The company provides companion services for the elderly, skilled nursing, care management, and services for those with Alzheimer’s and Dementia. They have offices in New York, New Jersey, and in Florida. This provides a continuity and reciprocity of care for seniors that travel south to Florida for the winter months. The company offers free in-home consultation appointments and works with a senior’s insurance company to assist in the management of the service costs.

“It takes a concerted effort to provide the level of service Caring People offers its clients. While there are many senior home health care companies to choose from, we believe once people see our level of service and care, they will fully know we are a clear choice. We are so happy Kevin has joined our staff and believe he makes an ideal addition,” says Rutigliano.

Mr. Poirier was recently the Vice President of Sales and Marketing at LivHOME, one of the largest private duty home care companies in the nation. He holds an MBA from Northeastern University and a BS from Massachusetts College of Liberal Arts. He brings professional experience and expertise to Caring People and will lead the overhauling of their marketing efforts.

About Caring People

Founded over 25 years ago by Hannah Shulman, Caring People is a company that was founded on helping seniors in their day to day lives. She started the business from her basement in Queens, NY and over the years, her company grew. Her grandson, Steven East, is currently the CEO and has taken all of his grandmother’s values and makes sure they remain in every woven into every aspect of the company. Caring People provides expert caregivers for seniors. Although Hannah passed in 2003, her caring legacy lives on in the company she so lovingly started many years ago. Caring People offers services for home health care private pay. Those who are in need of services can call today to learn more and see if the company offers a good fit for their needs.

Contact Info:
Name: Karina Rutigliano
Organization: Caring People Inc
Phone: 7184254600 ext 1132

Source URL: http://marketersmedia.com/caring-people-announces-new-chief-marketing-officer-kevin-poirier/186007

For more information, please visit http://caringpeopleinc.com/

Source: MarketersMedia

Release ID: 186007