Caroline Middelsdorf Joins World Health Organization’s Fides Project to Combat Misinformation

Caroline Middelsdorf Collaborates with WHO to Combat Health Misinformation on Global Digital Platforms

Los Angeles, CA, California, United States, January 10, 2025 —
International psychologist, trauma expert, and healthcare influencer Caroline Middelsdorf has joined the World Health Organization’s (WHO) groundbreaking Fides Project. Since March 27, 2024, Caroline has been an active member of this initiative, which is managed by the Digital Channels team at WHO and is dedicated to promoting reliable health information across some of the world’s largest digital platforms.

The Fides Project is a key WHO initiative designed to combat the growing threat of misinformation in healthcare. By collaborating with leading platforms such as TikTok, Meta, Google, and YouTube, the project ensures that accurate, trustworthy content is amplified, creating a safer and more informed digital environment for audiences worldwide.

Caroline’s Role as a Healthcare Influencer
As a healthcare influencer within the Fides Project, Caroline leverages her expertise and platform to disseminate reliable information and counter misinformation. Her role includes:

• Collaborating with WHO’s Digital Channels team to create and amplify evidence-based health content.
• Engaging audiences on platforms like TikTok, Meta, Google, and YouTube to promote health education and awareness.
• Supporting campaigns that address critical health topics, ensuring accurate information reaches global audiences.

Caroline’s commitment to providing accessible and credible health information aligns seamlessly with the mission of the Fides Project. “Being part of this initiative allows me to contribute meaningfully to public health education,” Caroline shared. “By working alongside WHO and digital leaders, we are equipping individuals with the tools to make informed decisions about their health.”

The Importance of Fides
In an era where misinformation spreads rapidly, the WHO Fides Project is a critical initiative to restore trust in public health messaging. By combining the reach of digital platforms with the expertise of healthcare influencers like Caroline, Fides aims to tackle false narratives and empower communities with accurate, actionable health information.

Collaboration with Digital Platforms
The partnership between WHO and digital giants TikTok, Meta, Google, and YouTube underscores the Fides Project’s commitment to addressing misinformation at scale. Through these collaborations, the project ensures that audiences are presented with verified content, countering false claims that can lead to public health risks.

Looking Ahead
As the Fides Project continues to grow, Caroline’s role as a healthcare influencer will remain pivotal in bridging the gap between expert health information and the global audiences who need it most. Her ongoing efforts, in collaboration with WHO and its partners, contribute to building a healthier, more informed world.

For more information about Caroline Middelsdorf’s work visit her website.

About Caroline Middelsdorf
Caroline Middelsdorf is an international psychologist, trauma expert, and healthcare influencer dedicated to promoting health education and combating misinformation. Her work spans global initiatives, including her recent involvement with the WHO Fides Project.

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