Digging Deeper In E-Commerce With Metric

Metric is an e-commerce data analytics and statistics platform for businesses, brands, and sellers in Vietnam.

Vietnam – April 27, 2023 —

The world has witnessed the rapid growth and enormous potential of the e-commerce market in the fourth industrial revolution. In Vietnam, e-commerce is also rapidly developing, and online shopping has become a popular trend. According to iPrice and Google’s research, online shoppers have significantly increased in recent years. Vietnam ranks 11th globally in terms of weekly internet shopping, with a percentage of 58.2%, according to the “Digital 2022 Global Overview Report” by We Are Social and Hootsuite. Large e-commerce companies such as Shopee, Lazada, Tiki, and Sendo have emerged and captured a significant market share. Hence, e-commerce has become a promising sector for small and medium-sized enterprises in Vietnam. To ensure stable development in this field, conducting thorough market research is a crucial step for any business.

Metric is an e-commerce data analytics and statistics platform for businesses, brands, and sellers in Vietnam. Metric is provided by Data Science JSC and has no limitations on the number of product categories or items on e-commerce platforms in Vietnam (Shopee, Tiki, Lazada, Sendo, Tiktok Shop, etc.) and China (Taobao, Tmall, and 1688).

Metric generates market data analysis reports in 30 seconds based on its core Big Data technology. The Metric’s data analysis system is continuously updated to support reports with an accuracy rate of 90% to 95%. Metric helps businesses understand their market deeper and saves time in making investment, production, and business decisions.

The Metric operates as follows:

• Aggregating data on products from different e-commerce platforms using Big-Data technology.
• Calculating and estimating market analysis indicators for sales and production volume.
• Building a system that allows businesses to analyze Big Data and conduct direct market research on websites. The analysis time of the tool is 30 seconds.

Metric’s calculation method randomly selects from 1 to 10 million actual user product views to compare with Metric’s database. Metric repeats this calculation method daily for a month to calculate coverage in both the short and long term, resulting in data accuracy of 90% to 95%.

Metric provides businesses with the following data analysis and information features:

• Market analysis of all e-commerce platforms in Vietnam and China.
• Market forecast for the next 7, 30, or 90 days.
• Monitoring of user stores/products to analyze the number of products sold, orders, and sales over 7, 30, or 90 days.
• Analysis of the user’s competitors.
• Reporting on industries and keywords.

Data Science JSC categorizes Metric into three service packages, Standard, Advanced, and Premium, depending on the features’ scope customers want to use. The packages have the following basic differences:

• Standard: serves general market research needs, with limited analysis and time frames.
• Advanced: serves in-depth and continuous market research needs, with unlimited analysis, deep analysis, and no limit on the analysis time frames.
• Premium: serves five users’ in-depth and continuous analysis needs, supporting unlimited data downloads and saving necessary reports (each user can log in to up to three devices).

The data provided by Metric gives businesses the information to answer market-related questions such as market data for the same period last year, market growth in provinces and products suitable for what agents. These figures include overall sales, brand market share, and the best-selling price segments for each product line. Based on those, businesses can evaluate the market, purchase power, and search demand for their products to decide on the product’s number and pricing.

Metric’s data gives businesses insights into industries’ growth rates, helping businesses analyze and eliminate non-profitable products to concentrate accurate research on products and industries, thereby determining appropriate prices. Metric continuously updates data from 350 million products per day, along with the sales history and price history of each product, with over 2 billion data points, supporting businesses in discovering new and trending products in Vietnam and China. Businesses can also download product lists for further research.

Metric’s data aids businesses in acquiring knowledge about their competitors’ sales and growth rates while identifying new competitors that the business has not previously considered. The data assist businesses in analyzing the decline caused in sales to create an appropriate competitive strategy.

E-commerce is rapidly growing worldwide, and Vietnam is no exception. Businesses should clearly understand their market and competitors to develop in this field. Metric provides businesses with advanced data analysis features and information to conduct market research more effectively and save time. Metric helps businesses make strategic decisions quickly and enhance their competitiveness in the e-commerce market. For more information about Metric, please visit https://metric.vn

About the platform: Metric is an e-commerce data analysis and statistics platform for businesses, brands, and sellers in Vietnam. Metric includes all e-commerce platforms in Vietnam and China (Taobao, Tmall, and 1688). Metric operates based on Big Data and can produce analysis results within 30 seconds. 

Contact Detail:

Facebook: https://www.facebook.com/metricplatform/

About Us: /Metric/

Contact Info:
Name: Metric
Email: Send Email
Organization: Data Science Joint Stock Company
Address: Floor 6, AZ Lam Vien Building, 107A Nguyen Phong Sac Street, Dich Vong Hau Ward, Cau Giay District, Hanoi City, Vietnam
Phone: (+84) 33 806 2221
Website: https://metric.vn/

Release ID: 89078875

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