E-Commerce Luxury Jeweler RockHer Speeds Ahead of Competitors With New Lightning Fast 3D View Functionality
Luxury jeweler RockHer has introduced an innovative new feature on their e-commerce site: an interactive 3D view function that allows shoppers to view every angle of their luxe engagement rings.
Los Angeles, United States – February 27, 2019 /MarketersMedia/ —
This 3D view technology solves a problem that many shoppers have had when viewing luxury engagement rings online: feeling like they can’t truly see each ring. While other online jewelers have only still photographs of their engagement rings, which show select angles to flatter each piece, RockHer’s interactive 3D view, seen on the example of this halo engagement ring, allows consumers to take control of their viewing experience. Each RockHer 3D rendering utilizes 720 images, which are processed at lightning speed on Amazon’s AWS systems. These 720 images combine seamlessly in RockHer’s movable 3D viewer, allowing customers to view hundreds of images of every engagement ring, something that can’t be done on any other jeweler’s website.
While the experience of using RockHer’s 3D view is simple for consumers to use (shoppers need only click and drag to view any angle of a piece), the technology behind the 3D view is complex. RockHer’s 3D view function uses a groundbreaking blend of rendering, 3D printing, and data technology to create its sleek, user-friendly experience.
The 3D view technology is yet another way RockHer, a company known for implementing the latest tech on their e-commerce site, is seeking to inspire consumer confidence through increased transparency. With the 3D view, shoppers on RockHer’s site can view engagement rings online better than ever before, able to inspect designs they way they might in a brick and mortar store.
The 3D engagement ring viewer joins other advanced view options on RockHer’s site, like their recently released 360-degree diamond view. With the 360 degrees view, shoppers can view diamonds in a spinning display that shows each dazzling detail of the diamond. The 360 view also comes with a 50x magnification function, which allows users to inspect diamonds for minuscule inclusions and assess a diamond’s quality and beauty for themselves, something that simply can’t be done at a traditional physical retailer.
The newly unveiled 3D view function shows RockHer’s continued commitment to implementing advanced technology to improve their users’ experiences. Notably, RockHer was also the first jeweler to introduce AI-powered search functionality on their retail site. Their digital gemologist ROSI helps RockHer customers easily find the perfect diamond for their specifications and budget through a simple user interface powered by AI and IBM’s Watson. RockHer was also among the first online jewelers to implement an engagement ring builder tool, allowing customers to create custom rings with just a few clicks. Through RockHer’s engagement ring builder, customers can select from over 5,000 engagement ring settings and 60,000 ROSI evaluated diamonds, giving them more than 300,000,000 custom engagement ring options.
About RockHer Haute Jewels
Based in Los Angeles, CA, RockHer is an e-commerce retailer dedicated to creating a better way to shop for high-end fine engagement rings online. Founded by Jim Vernon, a family jeweler with over 30 years of experience in the industry, RockHer employs the industry’s best designers, craftsmen, and diamond experts to skillfully create brilliant custom-made engagement rings. RockHer combines old-world artistry with the latest 3D rendering and printing and microscopic setting equipment to produce extraordinary luxury engagement rings.
Contact Info:
Name: Lori
Email: Send Email
Organization: ROCKHER
Phone: 844-330-9755
Website: https://www.rockher.com
Source: MarketersMedia
Release ID: 486813
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