Loyalty Management Market Report 2021, Industry Trends, Share, Size, Demand and Future Scope
The global loyalty management market driven by rising need for client retention and expanding sustainable customer relationships across various industries.
Sheridan, United States – August 23, 2021 /MarketersMedia/ —
According to the latest report by IMARC Group, titled “Loyalty Management Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026,” the global loyalty management market to grow at a CAGR of XX% during 2021-2026.
Loyalty management refers to innovative data-driven tools that aid in acquiring, engaging, and holding on to customers. They are usually utilized with the campaign management system that sends out short message services (SMSs) and automated emails. Loyalty management helps in enhancing the customer experience, raising brand awareness, and providing information about relevant offers, including revenue, points, miles, discounts, coupons, etc. These tools are reliable, convenient to use, and enable the operator to collect, manage, and leverage customer data.
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Note: We are regularly tracking the direct effect of COVID-19 on the market, along with the indirect influence of associated industries. These observations will be integrated into the report.
Loyalty Management Market Trends:
The rising need for client retention and expanding sustainable customer relationships across various industries are primarily driving the global loyalty management market. Besides this, these tools are increasingly being employed in business-to-customer (B2C) companies to study and predict consumer behavior, which is also propelling the market growth. Additionally, the escalating demand for loyalty management across numerous sectors, such as retail, hospitality, manufacturing, transportation, etc., is further augmenting the global market. Moreover, the incorporation of blockchain and artificial intelligence (AI) technologies with loyalty management systems for auto-analyzing and recording of accurate information is also catalyzing the loyalty management market. In line with this, the rapid development of improved technological solutions, such as smartphone-oriented programs, is further bolstering the product demand. Additionally, extensive applications of loyalty management in the telecom and information and technology (IT) sector are further projected to fuel the loyalty management market over the forecasted period.
Loyalty Management Market 2021-2026 Analysis and Segmentation:
Competitive Landscape:
The competitive landscape of the market has been studied in the report with the detailed profiles of the key players operating in the market.
Annex Cloud, Bond Brand Loyalty Inc., Comarch SA, Epsilon Data Management LLC, Fidelity Information Services Inc., ICF International Inc., Kobie Marketing Inc., LoyaltyLion, Oracle Corporation, Paystone Inc., SAP SE and TIBCO Software Inc.
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The report has segmented the market on the basis on region, disc type, material type and end user.
Breakup by Type:
• Customer Retention
• Customer Loyalty
• Channel Loyalty
Breakup by Organization Size:
• Large Enterprises
• Small and Medium Enterprises
Breakup by Deployment Mode:
• On-premises
• Cloud-based
Breakup by Industry Vertical:
• BFSI
• Retail
• Travel and Hospitality
• Manufacturing
• IT and Telecom
• Media and Entertainment
• Healthcare
• Others
Breakup by Region:
• North America
• Asia-Pacific
• Europe
• Latin America
• Middle East and Africa
Key highlights of the report:
• Market Performance (2015-2020)
• Market Outlook (2021-2026)
• Porter’s Five Forces Analysis
• Market Drivers and Success Factors
• SWOT Analysis
• Value Chain
• Comprehensive Mapping of the Competitive Landscape
If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.
If you want latest primary and secondary data (2021-2026) with Cost Module, Business Strategy, Distribution Channel, etc. Click request free sample report, published report will be delivered to you in PDF format via email within 24 to 48 hours of receiving full payment.
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About Us
IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
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