Mobile Broadcasting Corporation Announces New Direction with New Leadership

PISCATAWAY TOWNSHIP, NJ / ACCESSWIRE / June 12, 2015 / Mobile Broadcasting Corporation, (OTC PINK: MBHC) Mobile Broadcasting Corporation announced today the appointment of two distinguished heavyweights in the mobile broadcasting and telecommunications space. Jeffrey Marcus and Alan Rambam to ensure the company will successfully achieve its goal of building the first mobile application to offer a true interactive mobile broadcasting experience.

Ken Bland, Mobile Broadcasting Corporation’s CEO stated, “Mr. Marcus and Mr. Rambam bring the expertise and connectivity we need to grow and succeed. I am confident that with their leadership we will meet the limited window and high expectations for a seamless user-experience and non-stop socialization that today’s consumers now require from the technology they use, especially the applications on their mobile device. Myself and MBC’s executive leadership team understand how paramount it is for us to bring on the best and most qualified team possible to ensure we stay ahead of the curve, define and drive the mobile broadcasting space and deliver the solid growth, segment leadership and revenue generation that MBC requires for the long-term.”

Industry luminary Jeff Marcus will now act as the MBC team’s new Chief Technology Officer (CTO) to produce enabling technology that redefines the mobile broadcast experience. The WHIRLD application will produce seamless real-time mobile playback of broadcast quality footage; the perfect mix of influential and amateur mobile broadcasters; integrated sharing and chat options; and a state-of-the-art user-experience that drives social discovery 24/7 for Mobile Broadcasters and their fans.

“Social media is rapidly crossing from traditional blogs to interactive handheld video,” Mr. Marcus said. “My team and I are proud to build the next-generation solution, applying deep data analytics to form video communities around celebrities, events and everyday lives. This combines the cachet of highly produced television-like content with the diversity of empowered ‘citizen producers’.”

Alan Rambam will act as MBC’s Chief Marketing Officer (CMO). As an early pioneer in mobile social communications, Alan is tasked with developing the brand, messaging and launch activities to engage consumers, celebrities, athletes, the Latino community and brands. This initiative will announce to the WORLD that WHIRLD is a new type of social utility – a real-time mobile broadcasting application that represents the future of broadcast television.

“My goal is to ensure that WHIRLD broadcasts the future across every mobile device in real-time. I am so enthusiastic about leading this charge and having the opportunity to develop and implement the marketing and advertising programs that are going to bring WHIRLDS message to the world,” said Alan Rambam, WHIRLD’s CMO. “WHIRLD’s unique mobile broadcasting model is also focused on enabling brands for the first time through interactive mobile video to realize a new heightened level of real-time digital intimacy with their consumers.”

This is just the beginning for MBC as the company is heavily committed to securing and putting in place the right human and infrastructural assets that are required to ensure that MBC becomes the new mobile face of TV broadcasting. The company will be laying down the groundwork over the next several weeks, implementing Mr. Marcus and Mr. Rambam’s plans and making solid moves that have impact for both the company and its shareholders. This is just the beginning.

About Mobile Broadcasting Corporation:

WHIRLD is a new type of mobile utility – a mobile broadcasting application for ALL individuals both professional and amateur to create mobile broadcasts for what matters most to them from their mobile device in real-time. WHIRLD 1.0 is approved and will soon be available for download in both the Apple IOS APP Store and Google Play Store. WHIRLD is a product of Mobile Broadcasting Holding, Inc. (PC) (MBHC).

About Jeff Marcus:

Jeff Marcus is founder and CEO of Sparkway, a software solution company with deep expertise in media and advertising. Previously he was CTO of 24/7 Real Media (now Xaxis) which sold to WPP for $650 million and he founded the streaming media division for Mirror Image, one of the first global Content Delivery Networks. Jeff was VP of global networking at DoubleClick, which sold to Google for $3.1 billion. He headed worldwide networking for KPMG and was VP of Operations at Global Enterprise Services (formerly the John von Newman Supercomputer Center Network, one of the original Internet/ NSF backbone nodes). He managed network planning at UPS where he created the first national cellular data network by bringing together diverse regional carriers and guiding development of new data protocols. Jeff began his career as a software engineer for IBM, developing solutions for collaborative Computer Aided Design.

About Alan Rambam:

Alan Rambam is the founder of Gravitater, a social media advertising and analytics company. He developed his experience in the space by excelling in senior executive positions in the industry including 10 years at Omnicom Group, where he was Chief Mobile Officer for Tribal DDB, and Chief Strategy Officer for an agency he founded within Fleishman-Hillard called MobileBehavior. He was also the Founder/Executive Director of Shine, Inc., where he developed the MTV Fight for Your Rights Campaign and established the Muhammad Ali Scholarship Fund. Prior to this, he was appointed as the Director of the National Campaign Against Youth Violence making him one of the youngest staff members of the Clinton Administration. He also founded one of the first Digital Youth Agencies, Zoot Suit, which was acquired in its third year of operation by Gillespie/McCann. Alan is a globally recognized thought leader having spoken at dozens of high-profile industry events including the World Knowledge Forum, Seoul; Wireless Influencers, Silicon Valley; Commonwealth Club, Palo Alto; and Business Week CEO Forum, Beijing.

Safe Harbor and Forward-Looking Statements

This press release contains forward-looking statements. Words such as “expects,” “intends,” “believes,” and similar expressions reflecting something other than historical fact are intended to identify forward-looking statements, but are not the exclusive means of identifying such statements. These forward-looking statements involve a number of risks and uncertainties, including the timely development and market acceptance of products and technologies, the ability to secure additional sources of finance, the ability to reduce operating expenses, and other factors described in the Company’s filings with the OTC Markets Group. The actual results that the Company achieves may differ materially from any forward-looking statement due to such risks and uncertainties. The Company undertakes no obligation to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.

For more information on WHIRLD and/or Mobile Broadcasting Holding, Inc., please contact Ken Bland at ken@thewhirld.com.

SOURCE: Mobile Broadcasting Holding, Inc.

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