New Strategy Assessment Tool for CEOs Delivers Startling Results for Businesses

Survey insights from over 200 employees suggest three-quarters of companies are not confident in their strategies, and only a tiny minority understand the key challenges they face.

Surrey, England, United Kingdom – May 9, 2024 —

A new and innovative strategy assessment tool for CEOs has been launched. It provides a quick assessment of a company’s strategy and execution capability and delivers an immediate report with clear pointers that can be actioned to increase business performance.

The tool was developed and tested on 150 CEOs of UK and US companies with under 200 employees, and the results were startling. Data indicate that 77% of companies are not confident that their strategy will achieve their stated aims and commitments. Delving deeper, a mere 19% were sure their strategy pinpointed their key challenges and opportunities and effectively addressed them. And only 7% said that all of their managers could accurately describe the winning methods and what they were currently doing to support them. Furthermore, there were no significantly different results between the US and the UK – another surprise.

The new strategy assessment tool was designed to help companies define and harness their competitive advantage, from strategy to execution to results. It addresses common patterns that prevent great objectives and key results (OKRs) from being set and achieved. “Our goal is to make a bigger impact on our customers’ bottom line faster. The strategy assessment tool provides an immediate report detailing where potential improvements might be found,” said Ian Harvey, a well-known business strategy and OKR consultant who helped develop the tool. The diagnostic tool is ideal for CEOs looking to improve strategy and execution to increase competitiveness and tackle the challenges and opportunities in 2024 and beyond.

The assessment can be completed quickly and easily, and the immediate results provide clear and actionable insights to improve strategy and execution capabilities.“To be competitive, companies must be strong in 5 areas: strategy, goal setting, culture, people and technology enablement. The strategy assessment tool can help companies take the first steps to achieve this,” said Matt Roberts, ZOKRI’s founder.

Unfortunately, the survey left several questions unanswered. These included why firms continued using strategies they weren’t confident in, why leaders hadn’t pinpointed key challenges and opportunities and why there is such a low accuracy in recalling the company strategy. “We believe that solid strategy and execution capabilities are foundational for nearly every company’s success in 2024. The days of doing what you’ve done before, but just a little better, are behind us now,” said Matt Roberts. 

For this reason, organisations should pay attention to these survey results. ZOKRI believes firms must do more to understand why they lack a clear OKR vision. 

To try the strategy and execution assessment tool or to learn more, use the contact details below:

Contact Info:
Name: Matt Roberts
Email: Send Email
Organization: ZOKRI
Address: 1 Hillside Road, KT1
Phone: +4407977004460
Website: http://zokri.com

Release ID: 89129404

If there are any deficiencies, problems, or concerns regarding the information presented in this press release that require attention or if you need assistance with a press release takedown, we encourage you to notify us without delay at error@releasecontact.com. Our diligent team is committed to promptly addressing your concerns within 8 hours and taking necessary actions to rectify any identified issues or facilitate the removal process. Providing accurate and trustworthy information is of utmost importance.