SHIFT expands its UAE vision with opening of Abu Dhabi location

SHIFT Car Rental, a leading rent a car brand in UAE opened its new outlet in the heart of Abu Dhabi city with a vision of providing their exemplary services to people in the capital city of UAE.

Abu Dhabi, United Arab Emirates – February 27, 2018 /MarketersMedia/ —

It is said the best brands sense and pre-empt their customers’ needs and wants. Motivated by this, Shift Leasing Rent a Car LLC, one of the fastest growing car rental brands in the UAE, has opened a new outlet in Abu Dhabi on Al Markaziah West (located next to the World Trade Centre in Abu Dhabi). The outlet offers the entire spectrum of car rental services along with the famed Shift Culture of Care as the dominating service and business philosophy.

“While we don’t want to be too far ahead of ourselves in executing our vision, we definitely want to be in complete sync when it comes to addressing our customer needs. That is what prompted us to get closer to our ever-increasing customer base in the UAE capital Abu Dhabi. We earlier had an outlet in the Mussafah area of Abu Dhabi but soon realized that it was a bit cut off from the mainstream and therefore did not serve our customer requirements best. We stay true to offering all our valued retail and leasing customers the very best of high tech with high touch in servicing their short or long-term requirements and the new outlet is a well-defined step in that direction”, averred Ashish Nanda, Sr. General Manager, Shift Car Rental.

The Abu Dhabi outlet of Shift Car Rental is the 9th in the Shift suite of physical locations as it strategically looks to get closer to its customer base especially in key geographies.

“We are now in an experience economy, not a product or service economy and at Shift Car Rental the perennial mantra remains to stay true to enhancing the customer experience, at all times, in all locations, across businesses be it retail or leasing”, continued Mr. Nanda.

In June earlier this year, IPSOS City Index named Abu Dhabi as the second-best city to live, work and do business in, overtaking both London and Paris. The capital moved up two places since the last Ipsos City Index (New York retained the top spot). This has been an incredible achievement for Abu Dhabi and given it the respect and attention globally.

“With Abu Dhabi gaining more and more attention both from a business and quality of living perspective, our thrust into the UAE capital is timely and strategic. Over time, we at Shift Car Rental will be reinforcing our Abu Dhabi presence and enhancing the number of outlets and customer engagement points to service the ever-increasing valued customer base that we are generating here. Not just that. As the Abu Dhabi customer is slightly different in terms of both profile, behavior and consumption patterns, the exercise at Shift is always geared towards ensuring that there are no gap areas when it comes to comprehensively servicing their requirements,” added Mr. Nanda.

Shift has been putting out increasingly enticing offers on various car models to augment the customer value proposition and reward loyalty and they are articulated on its website, through social media advertising, search marketing and through Emailers and SMS campaigns. By design, since one size does not fit all, bespoke offers are being specially created targeted at geographies, communities, time periods and special occasions while further distilling the offering based on business or retail needs. The Shift customers have been lapping up these offers as they remain true to what they require specifically at that point in time.

So, the next time you are looking to rent a car in Abu Dhabi, you know exactly where to Shift your attention to.

Contact Info:
Name: Nihal Thoppilakath
Email: Nihal.Thoppilakath@awrostamani.com
Organization: Shift Car Rental
Address: Building No 1741, Shop No -31, AL Markaziah West Sector No : W -2, Abu Dhabi
Phone: +971 4 339 3722

Source URL: https://marketersmedia.com/shift-expands-its-uae-vision-with-opening-of-abu-dhabi-location/305723

For more information, please visit https://www.shiftcarrental.com/About/

Source: MarketersMedia

Release ID: 305723