Snap Interactive Retains KCSA Strategic Communications as Investor Relations Counsel

NEW YORK, NY / ACCESSWIRE / September 28, 2015 / Snap Interactive, Inc. (“SNAP” or the “Company”) (OTCQB: STVI), a leading online dating provider, announced today that it has retained KCSA Strategic Communications, a leading New York-based communications firm, to manage the Company’s investor relations program.

KCSA intends to deploy a comprehensive investor relations campaign to increase awareness of SNAP among retail and institutional investors. Since KCSA’s inception over forty years ago, the firm has developed a strong reputation for its work representing public companies. Todd Fromer, Managing Partner of KCSA, will lead KCSA’s efforts and provide strategic counsel on investor relations matters.

“As we pursue our recently announced strategic review, we expect changes ahead, which may include an expansion of our board of directors, enhancements to our mobile dating app, The Grade, and additions to our portfolio of online dating apps and brands. SNAP is in the midst of an exciting time, and it is important that we keep investors abreast of our evolution,” said Clifford Lerner, SNAP’s Chief Executive Officer.

Alex Harrington, SNAP’s Chief Operating Officer and Chief Financial Officer, added: “With the online dating industry attracting significant interest among the media and investors, we feel now is an opportune time to increase our visibility on Wall Street. We know that KCSA is the right partner to help us hone our message and strategy in order to maximize shareholder value and increase liquidity in our stock.”

“SNAP is at the forefront of an industry that is rapidly evolving as more singles use interactive dating applications to meet each other. The Grade raises the bar for mobile dating by offering a high-quality, female-friendly dating experience,” said Todd Fromer, Managing Partner of KCSA Strategic Communications. “We are looking forward to working with SNAP to implement an investor relations program that enables the Company to showcase its value proposition and achieve its capital markets objectives.”

Contact:

KCSA Strategic Communications
Todd Fromer / Brad Nelson
212-896-1215 / 212-896-1217
tfromer@kcsa.com / bnelson@kcsa.com
IR@snap-interactive.com

PR Contact:

Adam Handelsman
adam@specopscomm.com
212-518-7721

About Snap Interactive, Inc.

Snap Interactive, Inc. develops, owns and operates dating applications for social networking websites and mobile platforms. The Grade is a patent-pending mobile dating application catering to high-quality singles. SNAP’s flagship brand, AYI.com, is a multi-platform online dating site with a large user database of approximately 30 million users. For more information, please visit http://www.snap-interactive.com.

The contents of our websites are not part of this press release, and you should not consider the contents of these websites in making an investment decision with respect to our common stock.

Facebook is a registered trademark of Facebook Inc. Apple and iPhone are registered trademarks of Apple Inc. and App Store is a registered service mark of Apple Inc. Android is a registered trademark of Google Inc. The Grade is a trademark and AYI.com is a registered trademark of Snap Interactive, Inc.

About KCSA Strategic Communications

KCSA Strategic Communications is a fully integrated communications agency specializing in public relations, investor relations and marketing with expertise in financial and professional services, technology, healthcare, media, energy and public services companies. Since 1969, the firm has demonstrated strategic thinking and program execution that drives results for its clients in the ever-changing communications and digital landscape. The firm’s clients are its best references. For more information, please visit www.kcsa.com.

Forward-Looking Statements:

This press release contains “forward-looking statements.” Such statements may be preceded by the words “intends,” “may,” “will,” “plans,” “expects,” “anticipates,” “projects,” “predicts,” “estimates,” “aims,” “believes,” “hopes,” “potential” or similar words. Forward-looking statements are not guarantees of future performance, are based on certain assumptions and are subject to various known and unknown risks and uncertainties, many of which are beyond the Company’s control, and cannot be predicted or quantified and consequently, actual results may differ materially from those expressed or implied by such forward-looking statements. Such risks and uncertainties include, without limitation, risks and uncertainties associated with general economic, industry and market sector conditions; the Company’s ability to institute corporate governance standards or achieve compliance with national exchange listing requirements; the Company’s future growth and the ability to obtain additional financing to implement the Company’s growth strategy; the ability to increase or recognize revenue, decrease expenses and increase the number of active subscribers, new subscription transactions or monthly active users; the ability to enter into new advertising agreements; the ability to diversify new user acquisition channels or improve the conversion of users to paid subscribers; the ability to anticipate and respond to changing user and industry trends and preferences; the intense competition in the online dating marketplace; the ability to release new applications or derive revenue from new applications; and circumstances that could disrupt the functioning of the Company’s applications. More detailed information about the Company and the risk factors that may affect the realization of forward-looking statements is set forth in the Company’s filings with the Securities and Exchange Commission (“SEC”), including the Company’s most recent Annual Report on Form 10-K and Quarterly Reports on Form 10-Q. Investors and security holders are urged to read these documents free of charge on the SEC’s web site at http://www.sec.gov. The Company assumes no obligation to publicly update or revise its forward-looking statements as a result of new information, future events or otherwise.

All forward-looking statements speak only as of the date on which they are made. The Company undertakes no obligation to update any forward-looking statement or statements to reflect events or circumstances after the date on which such statement was made, except to the extent required by applicable securities laws.

SOURCE: Snap Interactive, Inc.

ReleaseID: 432269