StrategicDB Provides Innovative Data Cleaning Services To Companies Seeking Marketing Optimization
StrategicDB is a company that offers state of the art data cleaning services to improve the quality of marketing and sales data.
Toronto, Canada – December 20, 2016 /MarketersMedia/ —
A strategy can only ever be as good as the information it is based on. If information isn’t accurate, mistakes are inevitably made, and opportunities are missed. Companies now suffer from a new kind of problem – too much data. Deciding what is relevant and revealing, and where to put their focus, is a discipline in itself; one that requires both expertise and experience to decipher. Fortunately, StrategicDB is a consultancy that prides itself on data optimization, and now offers a data cleaning services to ensure the information companies are using is both accurate and actionable.
The Data Cleaning service starts with an initial data audit resulting in a data quality report and a plan of action for improving data quality. This can include removing duplicates, identifying fakes, standardizing records and more. The service will also recommend where to append data from other sources, and improve data collection to prevent these issues from coming up again in the future.
By undertaking a data cleansing and normalization process, companies will have a better and more accurate idea of their current customers and prospects. This will help them build more effectively for the future. Data cleaning can be undertaken both as a single service or as part of a broader marketing package with StrategicDB.
A spokesperson for StrategicDB explained, “We are now in the age of big data, and wrangling this information effectively is what will make the difference between dynamic companies that can lead the field and those that are left behind. Knowledge is power has been a maxim for centuries – it is as true today as it was when it was first coined. We help make sure that knowledge is based on truth, and can’t be skewed by inaccurate, false or out of date information. This is essential for any business that wants to maximize productivity and ROI.”
About StrategicDB: StrategicDB uses data to drive marketing and sales. Having usable data is essential to knowing a business’ audience, and how to maximize conversions. Their services begin with data clean-up and normalization, which will enable for better reporting, analytics and marketing strategy. With over 10 years of experience in Business Intelligence, digital and database marketing, analytics, and SEO, they can deliver on all data, analytics and marketing needs.
For more information, please visit http://www.strategicdb.com/
Contact Info:
Name: StrategicDB Corporation
Email: hello@strategicdb.com
Organization: StrategicDB Corporation
Release ID: 155853
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