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Thermalabs Supremasia Brand Finalizing Pre-Launch Plans

Thermalabs new Dead Sea Minerals-based brand is in the final stages and will launch anytime soon.

New York, United States – December 1, 2015 /MarketersMedia/

Thermalabs has just announced that their Dead Sea minerals brand, Supremasea, is in its final pre-launch stage. Thermalabs is a New York-based company that has earned a name for itself in the cosmetics industry, mostly through its formulation for top quality tanning and skin care products. The company was launched roughly 2 years ago but has managed to generate a wide, global user base for itself products. Since inception, Thermalabs has launched over 10 premium products, including it’s pilot product, America’s Golden Standard self-tanner.

Supremasea is a new brand that Thermalabs launched some weeks ago in an attempt to expand it’s market-based and as well provide users with beneficial skin-care products. Supremasea’s range of products will be based on Dead Sea minerals.

Over the years, the Dead Sea has piqued the interest of skin-care researchers and buffs. It is also referred to as the Salt Sea and borders Jordan to the East and Israel to the West. It’s considered one of the wonders of the world. The Dead Sea is the world’s saltiest body, with salinity levels at 33.7%. The record level of salt concentration in this lake increases buoyancy, which means that people can easily float. In this regard, the Dead Sea is somewhat similar to Utah’s Salt Lake. There are thousands of different types of salts available in this lake, with up to 12 not available elsewhere in the world.

Multiple studies have ascertained the health benefits of Dead Sea salts. For instance, Dr. I. Machtey conducted a study involving 103 patients who suffered from tendinitis and osteoarthritis. Patients were treated with of different Dead Sea Salt concentration. Dr. Machtey realized that patients who were treated with higher salt concentrations from the Dead Sea recorded improvements in as short as one week. By the end of the study, over 80% of all the patients involved in the study reported that they had less pain. Up to 70% of them had improved mobility. This study just represents many others have used taken the scientific approach to explain the benefits of Dead sea salts.

The first product that’s planned to launch under the Supremasea brand is Tan Enhancer. This is a lotion-based product that will be applied after a tan. This way, users do not have to worry about re-applying their tan after every few hours. Thermalabs research and production facility at Israel is also working on a Shea Butter-based product, as well as a Body Scrub exfoliator. All these products feature premium ingredients but are also fortified with micro-grains of Dead Sea salts and minerals. According to Kristina Meyers, Supremasea brand manager, the company is working on a wide range of products that will help people attain a sexy and attractive skin within the confines of health. The quality of formulations is one of the factors that have made Thermalabs the reputable company it is today. With the new brand, it’s expected that Thermalabs will maintain the usually consistent level of quality through its formulation and production processes.

For more information about us, please visit http://www.thermalabs.com

Contact Info:
Name: Alex Howard
Organization: Thermalabs

Video URL: https://www.youtube.com/watch?v=NRGDuh5cfqk

Source: http://marketersmedia.com/thermalabs-supremasia-brand-finalizing-pre-launch-plans/97874

Release ID: 97874

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