World Retail Display Market: 15.84% CAGR to 2021

ReportsnReports.com adds Global Retail Display Market 2017-2021 latest research report; the analysts forecast global retail display market to grow at a CAGR of 15.84% during the period 2017-2021.

December 22, 2016 /MarketersMedia/ —

The global retail display market analyst says one trend in the market is growing adoption of 3D displays for advertising. Retailers have started displaying 3D content in stores because of its growing popularity and visual impact. With the use of innovative technology, they are attracting customers’ attention to increase sales, margins, and earnings. Retail firms consider point-of-purchase advertising to be crucial to their businesses as more than 70% of all purchase decisions are made in-store. This type of advertising is very effective as the target audience within a store tends to be most attentive and receptive to the messages presented. The inclusion of 3D technology in point-of-purchase advertising is helpful in generating more customer attention. The increasing use of 3D displays such as the patented Holo 3D floating image display by Provision Interactive Technologies is expected to boost the growth of the retail display market in the future.

Complete report on retail display market spread across 93 pages, analyzing 10 major companies and providing 26 data exhibits are now available at http://www.reportsnreports.com/reports/788327-global-retail-display-market-2017-2020.html

According to the retail display market report, one driver in the market is raising demand for convenience and a user-friendly shopping environment. The development of the retail industry has led to a rise in demand for convenience and a user-friendly shopping environment. Supermarkets and hypermarkets are some of the most popular retail channels across the world because of the convenience they offer to customers. The increasing penetration of digital displays in the retail sector has led to the rise in demand for user-friendly interfaces such as self-help kiosks, interactive store maps, and automatic ticket counters. User-friendly display devices such as kiosks have become popular among consumers visiting retail outlets, with touchscreens being the most preferred interface.

The following companies are the key players in the global retail display market: 3M, Adflow Networks, AU Optronics, Cisco, HP, Innolux, LG Display, Panasonic, Samsung, and Sharp. Other Prominent Vendors in the market are: Cambridge Display Technology, DuPont Display, Elo Touch Solution, E Ink Holdings, Innolux, Fujitsu, General Electric, Kent Displays, Mitsubishi Electric, NEC Display Solutions, Plastic Logic, Sony, Seiko Epson, TPK, and Universal Display. Order a copy of Global Retail Display Market 2017-2021 report @ http://www.reportsnreports.com/purchase.aspx?name=788327

Global retail display market by POS systems facilitates the maximum probability of sales within a retail store resulting in the growth of this market segment. The increase adoption of POS systems in smaller stores is feasible due to reduced hardware prices and technological developments. Global retail display market by digital signage systems are designed to facilitate in-store, face-to-face consultation with the subject material through video, voice, and online screen sharing in various retail stores.

Further, the retail display market report states that one challenge in the market is development of new content. Digital displays have a clear advantage over traditional displays in the retail environment. The content in retail displays usually plays on a loop and keeps changing frequently. Customers who have viewed certain content before are likely to give it a second glance. Therefore, the development of new content is a must as customers might lose interest in the content that is displayed. To maintain the effectiveness of digital display systems, retailers need to add new content that interests their customers.

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Source: http://marketersmedia.com/world-retail-display-market-15-84-cagr-to-2021/156338

Release ID: 156338