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42 Days Coffee Announces New Initiative for Ethical Sourcing and Maternal Health

42 Days Coffee launches an initiative to support fair trade for coffee farmers and address maternal health crises in the U.S., pledging 10% of profits to maternal health organizations.

United States – August 22, 2024

Revolutionizing the Coffee Industry Through Ethical Sourcing

42 Days Coffee, co-founded by Rodney Thompson and Dr. Crysta Meekins (Doctor of Public Health in Diverse Populations and Health Equity), is taking a bold step to transform the coffee industry. This new initiative focuses on two critical issues: ensuring fair compensation for coffee farmers and tackling the alarming maternal health crisis in the United States. The company’s journey began with a deep realization of the economic hardships faced by coffee farmers, who despite their vital role in the global coffee supply chain, continue to live in poverty due to unfair compensation. This awareness ignited a mission to create a company that prioritizes ethical sourcing and social responsibility.

The Fair Trade Commitment: Supporting Farmers and Communities

42 Days Coffee distinguishes itself by ensuring that all of its coffee beans are sourced ethically and sustainably. The company partners exclusively with farmers from regions globally recognized for their superior organic coffee beans. These beans are harvested at the peak of ripeness, and unlike mass-produced coffee, they are meticulously hand-picked to maintain the highest quality.

Participation in Fair Trade programs is central to the mission of 42 Days Coffee. Through these programs, the company guarantees that farmers receive fair compensation for their labor, empowering them to improve their livelihoods and invest in their communities. By choosing 42 Days Coffee, consumers actively support these fair trade practices and contribute to creating a more equitable coffee industry.

Addressing the U.S. Maternal Mortality Crisis

In addition to its dedication to fair trade, 42 Days Coffee is committed to addressing the maternal health crisis in the United States. The U.S. has the highest maternal mortality rate among developed nations, with most of these deaths being preventable through adequate care. Disturbingly, nearly 95% of maternal deaths occur in low and moderate-income areas.

Driven by these troubling statistics and Dr. Meekins’ expertise in public health, 42 Days Coffee has pledged to donate 10% of its profits to organizations dedicated to improving maternal health outcomes. This initiative aims to provide better care and support for women during and after pregnancy, particularly in underserved communities, to help reduce the maternal mortality rate.

Coffee with a Cause: Making Every Cup Count

The dual mission of 42 Days Coffee—ensuring fair compensation for farmers and improving maternal health—resonates with consumers who seek products with a purpose. By choosing 42 Days Coffee, customers are not only enjoying premium, high-quality coffee but are also contributing to meaningful social change. Each cup of coffee represents a step towards a better future for both the farmers who grow it and the mothers who bring new life into the world.

Unwavering Commitment to Quality and Ethics

42 Days Coffee’s steadfast commitment to quality and ethics sets it apart from other coffee brands. The company’s dedication to fair trade practices and social responsibility ensures that every cup of coffee contributes to a better future for farmers and mothers alike. This commitment is reflected in every aspect of the business, from the meticulous selection of coffee beans to the impactful initiatives it supports.

What Sets 42 Days Coffee Apart


About 42 Days Coffee

42 Days Coffee, founded by Rodney Thompson and Dr. Crysta Meekins, is dedicated to revolutionizing the coffee industry through ethical sourcing and social responsibility. By partnering with farmers to ensure fair compensation and supporting maternal health initiatives, 42 Days Coffee aims to create a positive impact on both the coffee industry and maternal health outcomes. For more information, visit www.42DaysCoffee.com.

Media Contact

Contact Info:
Name: Rodney Thompson
Email: Send Email
Organization: 42 Days Coffee
Website: http://www.42DaysCoffee.com

Release ID: 89138748

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