Mike Marko Publishes Post about Using Facebook for Business

March 27, 2019 – – Mike Marko, founder, and owner of Cincinnati, Ohio-based IM Consultant Services announced that he has recently published a blog post titled “Using Facebook for Business the Right Way”. He says that this blog post will help entrepreneurs and business owners take advantage of the benefits that this social media platform has to offer.

Today, social media platforms like Facebook, Twitter, and Instagram have become an integral part of online marketing. Marketing a business online won’t be successful if the business owner isn’t using any of these social media platforms.

That’s because ever since Facebook and Twitter became popular, they have done more than change the landscape of the Internet. They have become part of most consumers’ daily lives, which makes them vital tools for businesses to use in reaching their target customers.

Marko says that social media platforms like Facebook give entrepreneurs and business owners a chance to market their products and services without having to spend a lot of money — the way they would when using traditional advertising.

However, not all business owners are successful in using Facebook for marketing, according to Marko. He claims that many of them fail to use its features properly. Marko says that’s the reason he decided to write a blog post about using Facebook for marketing.

Marko states that Facebook is one of the best places or platforms to promote a business. It can give brands a significant amount of web traffic to their sites, leads, and even sales.

In fact, it’s so powerful a marketing platform that most business owners can get good results from it very quickly. If a business owner has been using Facebook for marketing for a while but has not seen results despite that, Marko cautions that he may be using it the wrong way.

Marko says that marketing on Facebook is more than just signing up and posting content. There’s still a lot of work to do to achieve the results most business owners desire. Hence, in his new blog post, Marko lists the do’s and don’ts on using Facebook for business.

Marko notes that Facebook can help in reaching target audiences, generating interest, and raising brand awareness. Entrepreneurs and business owners just need to use its features properly. Among other things, Marko states that one way to do that is to use relevant pictures in a Facebook page.

He also notes in the article that it’s necessary for brands to make use of CTAs or Calls to Action in their online marketing campaign. This will help Facebook users easily access information they need regarding the brand’s products or services.

In addition to that, Marko reminds his followers and readers to tailor their organic posts, and analyze statistics. Marko says that they also need to learn how to post content strategically because it’s the key to marketing success. People will show more interest in a Facebook page if it’s posting high-quality content at the right time and for the right audience.

Marko goes on to say that people often like Facebook pages that post content that is useful, informative, or entertaining. That’s why Marko wants his readers to take their content seriously. He says that it’s important for the content to get engagement because that’s how businesses can achieve their marketing goals. Engagement from the audience can increase visibility and sales.

The latter part of Marko’s blog post for Facebook marketing tips covers the Don’ts of promoting on the platform. He includes some things that every entrepreneur and business owner should avoid doing on his Facebook account.

The list of things to avoid include not completing the details on the Facebook page, arguing with a customer, using a dummy account, and posting too often.

Marko says that if a brand has a Facebook page, it’s important to make it look legitimate and professional. Otherwise, people won’t take the Facebook page seriously. To avoid that, Marko says that it’s important to provide important information about the business, especially in the About section.

Also, Marko says that brands should maintain good relations with consumers. It’s important for them to avoid arguing with their Facebook fans, for example. Arguing with consumers can give a business a bad reputation. According to him, that can affect the sales of a business.

Lastly, Marko warns about the consequence of posting too much. According to him, the way a Facebook page posts content will affect how the audience reacts to it. Posting content regularly is a good habit. But Marko said that it’s important to keep it moderate to avoid overwhelming the audience.

People will get tired if the the content on their newsfeed is from the same Facebook page all the time. More often than not, people will unlike a Facebook page if it’s spamming their newsfeed.

If it’s necessary to post more than one piece of content in a day, Marko advises to do it strategically. Brands on Facebook can do this by posting content at different times or by using different media.

Unlike some other social media platforms, Facebook supports different media for content. A Facebook page can post plain text, photo, video, or live video. The right medium to use depends on the content and target audience.

Those who are interested in learning more about using Facebook for business or digital marketing can follow Marko to his website. There, they can read this and other posts that he has published. He states that anyone who is looking for qualified and experienced SEO and similar services can come to him and his team. Marko and IM Consultant Services are willing to schedule consultations with business owners in need of assistance.

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For more information about IM Consultant Services, contact the company here:

IM Consultant Services
Mike Marko
513-580-4598
info@imconsultantservices.com
PO Box 62451
Cincinnati, OH 45262

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