Being an Entrepreneur is like Being a Parent: The Journey of Pollination
SEATTLE, WA / ACCESSWIRE / April 29, 2019 / I had the pleasure of sitting down with the founders of Pollination: Jagrit Pratap Singh, Pranav Rastogi and Muhammad Ali to discuss their business strategies and the world of digital marketing and internet technology at large.
For the uninitiated, Pollination is the powerhouse behind some of the hottest digital properties ranging from websites with millions of visitors to social media pages such as Art Studios, Take Moments, and Life Of A Rider, which have a combined following of millions of people. The company also owns and operates e-commerce businesses.
Being an Entrepreneur is Like Being a Parent
When asked about what motivates them and what drives them towards working towards their goals, Pranav replied:
Being an entrepreneur is a lot like being a parent. It’s not an easy job, it’s way too much taxing on your mental strength and you often doubt yourself whether you made the right choice or not. But in the end, it all seems so much worth it, when you see something you helped create achieve so much. This feeling. This is pretty much what drives us.
However, the biggest motivation at the end of the day is to see your business (your child) thrive and be successful. After a long day’s work, when you see the kind of impact your work has over millions of people across the world, it provides the greatest sense of satisfaction!
Talking Tech: Pollination’s Journey and the Future
Back when they started, Pranav recalls, they developed websites which often ranked in the top results on Google. The trio call those days as “the Digg-dot-com era.” However, after Digg’s impact waned away, they turned their focus towards social media and have since come up with huge pages “from the scratch,” Jagrit adds, which now have a collective following of over 15 Million people.
The three also tried their hand at viral marketing, resulting in the creation of Hiptoro – one of the most popular social media pages on Facebook. However Muhammad recalls a “humbling experience” when Facebook limited the audiences for Hiptoro after a crackdown on viral marketing pages. Following that, the three are now working on e-commerce business with NoahsCave, which they have already expanded in the US and Dubai, employing over 20 people.
Choose Your Friends Wisely
Reflecting over the past few years, Jagrit commented that they have met and worked with a lot of people over the years. Sceptics were always there. Then there were those who had too much belief upon them, hailing them to be “the next bill gates”. ‘A pedestal we didn’t deserve to be,’ he adds.
It is important to have people around you who are positive and optimistic – and believe in you. These people should also be practical. It is a rare combination to be pragmatic and optimistic at the same time, but when you find them – never let them go! Muhammad recalls that “We are glad to be in the company of good friends. Friends who never associated with us for any financial benefits or rewards but only out of the goodness of their heart. We are where we are thanks to them.”
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SOURCE: Press Line
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