Nordstrom Establishes New Flagship Store In New York City

October 24, 2019 – – Sunsella, a company based in Las Vegas, Nevada, has announced that Nordstrom has launched a new flagship store in New York City despite the current uncertainty in the retail industry. Conventional retailers are currently facing difficult challenges because of the changing consumer habits, the large chunk taken away by online-only businesses, and increasing rents.

Nevertheless, many people, and that includes the people behind Nordstrom, believe that physical stores continue to be an important component of a retailer’s strategy. Studies have shown that 75 percent of retail sales still occur in physical stores and 90 percent of the process through which the consumers go through in making a purchase still involves interaction with a physical store.

Indeed, while the luxury department chain Barneys is shutting down its stores throughout the US and Forever 21 had filed for bankruptcy in September, Nordstrom has opened two other stores in September in New York. These smaller stores are known as Nordstrom Local and don’t stock clothes but simply offer in-store pickup for items that have been bought online, in addition to providing free consultations from stylists. In these stores, Nordstrom wants to duplicate the success that it has achieved with such stores in Los Angeles.

According the second quarter report of Nordstrom, the strategy of using buy-online, pick-up-in-store purchases has made a significant contribution to its sales, which nearly tripled in July 2019. The purpose of the Nordstrom Local stores is actually not just to sell products but also to engage customers.

They also noted that even those brands that have started as online-only businesses have started to open their own physical stores. This is because when they opened a brick-and-mortar store, their online sales increased. Possibly, this is because there are things that can be offered at physical stores that are simply not possible online, such as facials, consultation with stylists and alterations, and denim customization.

Meanwhile, Sunsella is a home and kitchen products company that offers its products online. They offer various kinds of helpful products for the home and kitchen. One example is the metal steamer made from premium quality stainless steel. It has a unique design that allows it to expand or contract depending on the size of the pot or pan where it is put in. It is also collapsible to allow for easy storage. It is also provided with a central ring to allow easy removal from inside a pot or pan.

Also available is the Multi-Purpose Pastry, Pasta Cutter and Bench Chopper, Scraper with Ruler. This item is constructed of heavy duty stainless steel and it can be used for home cooking and also by professional chefs. This can also be applied as a baking tool for dough and bread. It can also be utilized for outdoor cooking, flipping burgers or for cleaning barbecue grills. It can also be useful in the kitchen for slicing and chopping vegetables. And it can be used for cleaning counter tops, chopping boards, bench tops, and many more.

They also offer the 5 Pack Adhesive Spice Clips. These are designed to provide a way to stick spice bottles to a place where they can easily be accessed in the kitchen such as on the kitchen cupboard doors. This set also includes a five piece set of stainless steel measuring spoons.

Also included among the products available from Sunsella is the Leakproof Insulated Stainless Steel Water Bottle with Carrier Clip. It can contain 17 ounces or one half liter of water or any type of beverage. It is vacuum insulated and double walled to be able to allow hot or cold beverages to maintain their temperature for at least 24 hours. It has a leakproof screw on lid to prevent spills and insulate the liquid inside. It also has a removable silicone ring handle with aluminum carabiner to make it easy to clip it onto a one’s bag and other similar items.

Those who would like to know more about the Sunsella home and kitchen products can visit their website, or contact them through the telephone or via email.

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For more information about Sunsella, contact the company here:

Sunsella
Mike Law
(702) 952-9541
info@sunsella.com
9550 S Eastern Ave
Suite 253
Las Vegas, NV 89123

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