Improve & Grow, LLC Welcomes Michelle Arnold as New Senior PPC Specialist

Improve & Grow, LLC announces Michelle Arnold as the new Senior PPC Specialist, bringing her extensive digital advertising expertise and a data-driven approach to enhance client campaigns and mentor the next generation of specialists.

Lancaster, Pennsylvania, United States – April 10, 2024 /MarketersMEDIA/ —

Improve & Grow, LLC, a leader in digital marketing solutions, is excited to announce the appointment of Michelle Arnold as its new Senior PPC Specialist. Bringing a wealth of experience in digital advertising and a passion for data-driven results, Arnold joins the team to further enhance the company’s pay-per-click (PPC) advertising services.

Michelle Arnold joins Improve & Grow with over seven years of experience in the digital agency industry. She started her career as a content writer and public relations specialist, later transitioning to becoming an expert in paid media and Google Ads. Her journey included valuable SEO and technical SEO roles, before focusing on PPC in the automotive sector during the challenging 2020-2021 period. Arnold has expanded her knowledge to manage ads on both national and global scales across diverse industries, including healthcare, technology, HVAC, legal, and athletic spaces. With a degree in professional writing, Arnold has developed a passion for analytics and data that drive paid media strategies.

In her new role, Arnold is eager to leverage her extensive experience to develop and implement effective digital advertising campaigns that align with client goals and generate tangible results. She aims to mentor new specialists, drawing from her experiences to foster a supportive and knowledgeable team. Her approach to PPC management is rooted in a deep understanding of client objectives and a commitment to continuous improvement and innovation.

“I am excited to join the Improve & Grow team and contribute to the success of our clients through strategic PPC campaigns,” said Arnold. “I look forward to not only achieving key performance indicators but also mentoring upcoming talent within the company.”

Michelle’s career is driven by her love for data and its pivotal role in shaping effective marketing strategies. Outside of work, she enjoys exploring Lancaster City, staying active, and is on a quest to try every French fry she can find.

“Michelle’s passion for data and her comprehensive background in digital marketing make her a perfect fit for our team,” said Carl Lefever, founder and CEO of Improve & Grow. “Her commitment to mentorship and professional growth aligns with our values of continuous improvement and community involvement. We are excited to see the positive impact she will have on our clients’ campaigns and our team.”

About Improve & Grow, LLC

Improve & Grow is an inbound lead generation agency focused on helping service businesses grow their revenue profitability. Typical results are 30-50% revenue growth in the first 12 months with a 3X or better return on investment.

Those interested in exploring career opportunities at Improve & Grow can visit the agency’s careers page to learn more.

For more information about Improve & Grow, LLC and its services, visit https://improveandgrow.com/ 

Contact Info:
Name: Carl Lefever
Email: Send Email
Organization: Improve & Grow, LLC
Address: 312 E Walnut St UNIT D, Lancaster, PA 17602
Phone: (717) 553-2274
Website: https://improveandgrow.com/

Release ID: 89126788

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