Investment firm launches monthly grant program to assist impactful nonprofit organizations during the COVID-19 pandemic.

Chicago – May 31, 2020 /MarketersMedia/ —

The pandemic has impacted nearly every aspect of society, and the nonprofit sector has been one of the hardest hit. Before the stay-at-home orders in Illinois, SBB Research Group regularly volunteered for local charities, sponsored and attended fundraisers, and helped raise awareness for underserved causes. After the COVID-19 outbreak, the Chicago-area investment firm has continued to support nonprofit organizations through sponsorships, but its in-person volunteer activities have not been possible under the required social distancing guidelines. Gallup recently reported decreases in both volunteering and donations in the United States, and the percentage of people donating to charity has fallen to a historic low.

In an effort to continue its monthly support and engagement with impactful nonprofits, SBB Research Group is inviting organizations to apply for $5,000 grants, which will be awarded on a monthly basis starting in July and continuing through the rest of 2020.

5-Minute Online Application for $5,000 Grants

SBB Research Group recognizes that organizations have limited time and resources already, so the grant application has been designed to be easy and efficient—just 10 short questions. The application and details of the monthly candidate selection and award process are available online at https://www.sbbrg.org/apply-for-grant. The deadline for the July 2020 grants is June 30, 2020.

Who Can Apply?

Any 501(c)(3) organization may apply, but preference will be given to:

1. organizations that have been significantly impacted by the COVID-19 pandemic,
2. organizations that provide aid or services addressing the COVID-19 pandemic,
3. organizations with five to forty-nine full-time employees, and
4. organizations operating in the greater Chicago area.

Examples of Organizations Supported by SBB Research Group

SBB Research Group is a proud supporter of many different charitable organizations. Some areas of focus include education (e.g., Alliance for Decision Education, Bernie’s Book Bank, and Greater Chicago K-12 Chess Championship) and social services (e.g., Feed My Starving Children, Surge for Water, and Zacharias Sexual Abuse Center). In addition, the firm offers a scholarship for students pursuing degrees in Science, Technology, Engineering, and Mathematics (STEM).

About SBB Research Group

Founded in 2010, SBB Research Group is an innovative Chicago-area investment management firm. Founder and CEO Sam Barnett, PhD, is an applied mathematician and neuroscientist specializing in quantitative predictions of complex systems, and COO and CCO Matt Aven provides expertise in economics and computer science. They lead an interdisciplinary team of researchers continually striving to optimize the protection and growth of investor capital. The company specializes in creating bespoke funds seeking both stability and long-term results through a systematic investment approach.

Contact Info:
Name: Katie Lach
Email: Send Email
Organization: SBB Research Group
Address: 450 Skokie Blvd, Building 600, Northbrook, IL 60062 United States
Phone: 1-847-656-1111
Website: https://www.sbbrg.org/

Source URL: https://marketersmedia.com/sbb-research-group-invites-charities-to-apply-for-financial-support-during-pandemic/88959701

Source: MarketersMedia

Release ID: 88959701

Leading book creators and publishers, Books Boost Business, launches a 3 part video series, which offers tips on how to become a best-selling author

May 30, 2020 —

‘Create A High Converting Business Book’ is a 3 part video series, which shows business owners how to build their brand and boost their business by writing a best-selling book that establishes them as the ‘go-to expert’ in their field.

The video series from Books Boost Business covers everything from how to get clear about what your readers need to know, to what makes an irresistible offer and to how to create a captivating title and cover.

This unique, effective publishing solution is available for free to would-be authors worldwide for a limited time, allowing them to learn from some of the best brains in the business, with years of experience and a proven track record of creating best-selling authors worldwide. “Our goal is to help business owners establish themselves as the ‘go-to experts’ in their niche. Writing a best-seller that draws on their unique experience and expertise to help others is a great way to do this,” said Laura Helen, founder of Books Boost Business.

Over the years, Books Boost Business is growing to become one of the most sought-after publishing solutions providers worldwide.

Different stakeholders in the literary world, particularly authors seem to have been relegated to the background, especially when it comes to getting the reward that is commensurate with their efforts. Writing a book is just a phase of becoming a bestselling author. Unfortunately, millions of talented authors never become bestsellers. This can be largely attributed to the lack of knowledge around the publishing business and how to reach as many people as possible worldwide. This is where Books Boost Business has been of immense help to authors ALL AROUND the world.

The 3 part video series ‘Create A High Converting Business Book’ is a further reiteration of the company’s goal of helping authors crush the competition and become the ‘go-to experts in their niche.

Books Boost Business has continued to grow in popularity and acceptance with accolades coming from different authors.

“True to her word, it was Amazon No 1 Bestseller. It was the best investment I have ever made. It has connected my clients to me on a whole different level. It’s doing something while I sleep. I get messages from all over the world. I know that this is the best investment that you can make, in turns of reaching out to your audience and reaching a lot more people. It is easy and simple working with Books Boost Business,” said Anna Garcia, CEO and founder of Relationships Intensive.

“They suggested things to add in that I never would have thought of myself. This is exactly what I was looking for a way to make this an experience,” said Trevor Buccieri, CEO and President at Core Capacity Transformations. “They know what you are looking for, maybe even better than what we know. An outstanding experience,” he continued.

For more information about the 3 part video series on publishing as well as other solutions from Books Boost Business, please visit: https://www.booksboostbusiness.com.

About Books Boost Business
Books Boost Business is a book publishing business with a team of experts in book creation and publishing. The company focuses on helping writers reap the best possible returns from their intellectual property, helping them to destroy the competition and rise to the highest echelon in their niche. Over the years, Books Boost Business has been able to create many best-selling authors worldwide. They help you go from local to global, they work with people who want to create an impact and make a difference. The authors have 100% creative control, keep 100% of their royalties. It’s their book, it’s their business.

Contact Info:
Name: Laura Helen
Email: Send Email
Organization: Books Boost Business
Website: https://www.booksboostbusiness.com/

Release ID: 88958878

Segui Law Firm has relocated to Mount Pleasant South Carolina to provide representation to homeowners and condominium owners in a wide variety of legal matters in the construction sector.

Mount Pleasant, South Carolina, United States – May 30, 2020 /MarketersMedia/ —

Segui Law Firm has relocated to Mount Pleasant, South Carolina. Their new address is 720 S. Shelmore Blvd Ste 100, Mount Pleasant, SC 29464.

This relocation will provide representation to both homeowners and condominium owners in a wide variety of legal matters including construction defect law, water intrusion law and building products liability. They have highly experienced professionals, who represent homeowners and condominium owners with claims in the Charleston, Mount Pleasant, Kiawah, Hilton Head and Myrtle Beach areas.

Since their company has relocated, they are providing a new and improved experience for their customers. They offer a multitude of services to their customers in the construction sector and want them to feel comfortable in their own home and the places they receive assistance in.

The construction cases handled by Segui Law include moisture intrusion and damage resulting from improperly installed and defective windows and doors, as well as flashing and weatherproofing defects in stucco, brick veneer and lapped-siding exteriors. Segui Law also handles matters involving structural problems related to improper foundations and improper wood-framing construction, as well as claims related to improper roof-flashing and shingle installations.

Segui Law is very excited about offering a pleasurable experience to its customers with its latest relocation. This is a new experience for both their customers and themselves and they want nothing more than success. This law firm puts its customers first and wants quality care and protection for them. They have made this clear with their new and improved professional location.

Segui’s Law Firm is an excellent place to go when dealing with legal matters that can be daunting to the customer. They provide their customers with high-quality and professional care, as well as straightforward facts and relief to alleviate the situation. Legal subjects can be troublesome, that’s why their job is to provide the assistance that the customer needs. They are an understanding set of individuals who do what is right for their customers. They prove this with their continuous efforts in pleasing their customers with renowned renovations and quality customer service.

Segui are very different from other companies because they have prominent core values and provide distinguished care for their customers. They also have three laws of service pillars which they stand by. These are passion, experience, and diligence. They care about all individuals and are proud to stand by their three pillars, and more.

This company does not charge for an initial consultation, which allows customers to see if their company is right for them without any upfront fees or commitments. Segui Law starts by checking the likelihood of success in a case and then they will give a realistic assessment of the claim. From there, if the claim is accepted, the customer won’t have to pay anything until they are receiving a recovery.

Customers can receive a free consultation or acquire further assistance by visiting their new office location or by visiting their website. Get in touch with them and see if they exceed your expectations.

Contact Info:
Name: Abby Bechtol
Email: Send Email
Organization: Segui Law Firm
Address: 720 S. Shelmore Blvd Ste 100, Mount Pleasant, SC 29464
Phone: 843 884 1865
Website: https://seguilawfirm.com

Source URL: https://marketersmedia.com/segui-law-firm-pc-has-relocated-to-mount-pleasant-south-carolina/88959743

Source: MarketersMedia

Release ID: 88959743

Hot Spots Charters in Pensacola, Florida prepares for popular red snapper season amid Covid-19 pandemic.

Pensacola, United States – May 30, 2020 /MarketersMedia/ —

Red snapper season will open for federally permitted charter boats in the Gulf of Mexico on June 1, and for recreational anglers and state licensed fishing charter boats the following week on June 11.

Operating over a thousand fishing charters each year Hot Spots Charters is hands down one of Florida’s most popular fishing charter businesses. They operate eight boats daily out of Shaggy’s Bar and Grill and Pensacola Beach Marina on Pensacola, Beach.

Captain Dylan Johnson said “We try to make going on a fishing charter out of Pensacola, Florida with Hot Spots Charters as absolutely easy as possible. We provide everything needed including fishing gear and tackle, licenses, ice, bait, fishing cleaning, a boatload of knowledge, and even a place to have you catch cooked.”

The catch and cook that Captain Johnson is referring to is offered at Shaggy’s Bar and Grill on Pensacola Beach. After the Hot Spots Charters captains clean your catch you literally take it right up to the restaurant and they cook your catch and provide fries and hushpuppies for $12.99. Talk about eating fresh fish, that’s it!

Inshore/nearshore trips, which are the state licensed boats are priced at $500 for 4 hours, $575 for 5 hours, and $650 for 6 hours for up to 4 anglers, then $75 each for a 5th and 6th angler. These trips are operated on our 22-24 foot bay boats and we have 8 of them available daily.

Offshore 6-pack charters, the federally permitted boats are priced at $1,200 for 6 hours and $1,400 for 8 hours for up to 6 people. If you have more than 6 people, you’ll need what is referred to as a multi-passenger boat and those trips start at $1,400 for 6 hours but are in high demand and are often booked well in advance, especially on weekends.

About the Company
Hot Spots Charters was founded in 2003 in Pensacola, Florida by Captain Chris Phillips. Currently, the charter company has a total of 8 full time captains and boats. They operate inshore, offshore, and deep sea fishing adventures year around out of Pensacola Beach, Florida.

Contact Info:
Name: Chris Phillips
Email: Send Email
Organization: Hot Spots Charters
Address: 701 Pensacola Beach Blvd, Pensacola Beach, FL 32561, USA
Phone: (850) 449-5555
Website: https://hotspotscharters.com/

Source URL: https://marketersmedia.com/hot-spots-charters-in-pensacola-florida-prepares-for-busy-red-snapper-season/88955973

Source: MarketersMedia

Release ID: 88955973

Kellsie Moore is an actress and Video Presence Coach who is helping entrepreneurs craft authentic videos with a unique message by training them to become more natural, comfortable, charismatic, and confident on camera.

United States – May 30, 2020 /MarketersMedia/ —

Kellsie Moore is an Actress and Video Presence Coach for high-achieving, purpose-driven entrepreneurs; helping them look, sound and FEEL great on-camera. She helps business owners craft their unique message in a way that creates a powerful and authentic connection to their audience through video, so they can stand out from the crowd and become a magnetic brand. Everything she coaches stems from a personal development perspective to help her clients become more natural, comfortable, charismatic, and confident in front of the lens to make the impact they desire and finally enjoy doing video!

Kellsie grew up in Apple Valley, Minnesota until High School where she moved to Loveland, Colorado. The idea of being an entrepreneur or actress, let alone both, never seemed like a real possibility. During college, she was a member of the President’s Leadership Program which introduced her to volunteering at a local Correctional Facility, and then after graduating, she took a job as a GED and hireability teacher at a sister facility in Denver, CO.

After a few years working in the corrections system, she had a realization that this was not the future she wanted for herself, that she was meant for something different.

That yearning pull of freedom and choice of creating her own future had always gnawed at her, but she didn’t know anything about starting or running a business. It was an arduous journey, but over the next five years, she began focusing on pursuing, learning, and growing her passions.

Acting made her feel alive, so she began taking acting classes, training professionally and became represented in multiple regions for Film and TV. She dove into personal development, growth mindset, and developing inner strength while becoming successful at coaching, building an online business, strategy, and digital marketing.

As the years unfolded, she finally had the powerful realization that to truly serve her desired audience, she needed to niche down and merge these three components together where she now coaches entrepreneurs to be their best self on-camera to authentically connect with their audience, share their story, make a greater impact and turn conversations into conversions.

An audience usually only sees the end result, or at least the middle, after dozens of iterations and years of growing pains, failures and slow progress has occurred. The outside view so often thinks that it must have been easy for them because the outcome is now visible and therefore seems obvious. But that’s simply not the truth. Nearly everyone faces the debilitating self-doubts, extreme challenges, and obstacles to work through.

“My goal with Be Marvelous You is to help you tell your story, connect it with your offer, and share it with the world in an impactful, genuine way, through the power of the lens.” – Kellsie Moore

Kellsie works to make a difference using the camera lens because video shares the energy behind a story, not just the story itself. And for entrepreneurs, being compelling on camera creates a competitive edge for them with attraction based marketing.

Her future plans are to continue with new coaching programs, limited private client work, red carpet retreats, and events to continue to grow and expand the brand and to eventually have the company support film production that Kellsie is passionate about creating.

Free Video Training: http://bit.ly/cameracurevideoseries

“It’s estimated that by 2022, 82 percent of the global internet traffic will come from video streaming and downloads (Cisco, 2019).” – Video statistics: https://www.oberlo.com/blog/video-marketing-statistics

Instagram URL: https://www.instagram.com/kellsie_moore/

Contact Info:
Name: Kellsie Moore
Email: Send Email
Organization: Kellsie Moore with Be Marvelous You
Website: http://www.kellsiemoore.com/

Source URL: https://marketersmedia.com/actress-and-coach-kellsie-moore-on-how-video-can-transform-your-business/88954465

Source: MarketersMedia

Release ID: 88954465

Galaxy Marketing, a leading social media marketing company, recently expanded the resources and coaching they offer to new and established online creators. Their goal is to assist those online creatives to become influencers via social media and other channels.

Schwaig, Germany – May 30, 2020 /MarketersMedia/ —

Social media influencers are all over the internet nowadays. And more of them than ever are seeking out what they need in order to expand their influence onto platforms other than the one that they gained their primary audience on. For many, this is easier said than done.

Galaxy Marketing is a social media marketing company that offers a variety of resources for both marketing and promotion. After initially focusing on helping offline businesses to get their footing in online spaces, they have started to turn their attention to other audiences.

Online influencers are a large audience nowadays, and even they need some help getting ahead in the rat race. In short, online influencers are celebrities that got their start on social media and influence areas such as beauty, fashion, literature, film, and pretty much any other area that may be of interest to people. They typically get started by sharing their opinions to a small audience, and then a video or post goes viral, and they grain influence – hence the moniker that is currently used for these individuals.

A representative from the company shared the company’s reasoning behind this change, saying “We know that social media influencers are working with enormous audiences. But, diversification allows for bigger influence and more audiences. By connecting with them, we can coach them in expanding their networks and using other forms of social media as effectively as the one that they started on.”

Experts on the Galaxy Marketing team are now working with influencers in order to assist them with this process. By providing them with online connections, setting up networking opportunities, and teaching them about how to be utilize other social media platforms for their purposes. Their expertise in social media marketing uniquely positions the team at Galaxy Marketing so that they’re able to help everyone by making those connections in a thoughtful, strategically useful manner.

The team at Galaxy Marketing is working hard to update tools and resources so that they are universally useful, allowing users of every background and technology education level to utilize those tools effectively. As they do so, there may be some changes in what is available; the team requests that users contact them if there are any problems or concerns that arise as a result of these updates.

Established in 2017, Galaxy Marketing is an online social media marketing company, providing services for YouTube, Instagram, Facebook, Pinterest, Twitter, LinkedIn, and SoundCloud. Located in Schwaig, Germany, their team focuses on providing top information to their clients so that they can find success via their online media channels. More information about their services can be found at https://www.galaxymarketing.global/.

Contact Info:
Name: James D’costa
Email: Send Email
Organization: Galaxy Marketing
Address: Haimendorfer Str 34, Schwaig, Germany
Phone: 015123523454
Website: https://www.galaxymarketing.global

Source URL: https://marketersmedia.com/galaxy-marketing-expands-their-efforts-to-help-online-creators-to-become-social-media-influencers/88959741

Source: MarketersMedia

Release ID: 88959741

With over half a million streams on his debut album, Chud’e is now becoming the face of Christian music globally.

United States – May 30, 2020 /MarketersMedia/ —

Chud’e is currently one of the best christianmusic creators; whose debut album is faith/inspirational based music, which already has over half a million streams globally. With a strong start to his music career, the most talked-about aspect is his songwriting capability which made him one of the well-known independent artists in this genre. However, he specializes in several music genres apart from the gospel, which includes pop, contemporary rock, and indie music.

Moreover, he has been featured on numerous major platforms, which is assisting him in becoming popular in this music community worldwide. The CCM magazine, which features the world’s greatest and most popular musicians in the Christian music genre featured his christianhiphop songs after just a week of its debut album. It talked about his ability to write inspirational songs and create something magnificent that is soothing and meaningful to all.

Chud’e mentioned recently, “I just want to create music which would touch the human soul and inspire them. My faith/inspirational based debut album offers a simple message about how to stay strong and keep moving in life. Just keep faith in the higher power and you will do well in life.”

Apart from the CCM Magazine, his songs were featured in CHH too which is the world’s second-largest Christian hip hop channel on YouTube. As being one of the best songwriters in the business, he is climbing the ladder of success quickly. With time, every critique and expert believes that he is the one to look out for as all his songs pack a powerful punch that combines soulful music and remarkable christianrap lyrics.

Also, Cross Rhythm Radio a prominent Christian radio station has interviewed him where he mentions the love the people gave him for his album keeps him going and will soon be creating more excellent tracks in this genre by collaborating with other quite popular unsignedartists. With so much talent as a musician and songwriter, he was bound to make it big in this industry; however, it is just the beginning of his music career achievements.

Moreover, he will be releasing a series of videos on his YouTube channel this year about world events, health fitness, and more to keep people informed in the best possible way. Apart from the song collaboration with independent artists, this winter he will also launch his merchandise collection.

Chud’e also stated, “If all goes right this year, I will collaborate to create indiemusic too. However, right now I’m grateful and enjoying my success of debut album.”

So, after his worldwide popular in the Christian music genre, it is quite exciting to see what comes next from this great songwriter and musician.

About Chud’e:
Chud’e is an independent artist whose debut album’s streaming number is skyrocketing among the Christian music community. With several featured articles and interviews, he has become the most popular artist who will soon be launching his merchandise and drop music tracks with other popular artists in this genre.

Connect with Chud’e at https://linktr.ee/chude7

Contact Info:
Name: Chud’e
Email: Send Email
Organization: Chud’e
Website: https://www.instagram.com/chude7/

Source URL: https://marketersmedia.com/chude-christian-music-debut-album-crosses-half-million-streams-worldwide/88958697

Source: MarketersMedia

Release ID: 88958697

The COVID-19 pandemic has changed how we do business all over the globe. Companies that invest in digital marketing now will position themselves smartly for the future, whatever it brings.

Read more

The post Why You Still Need Digital Marketing During COVID-19 appeared first on prReach Blog.

May 30, 2020 —

The Coronavirus outbreak has affected almost every part of life all over the world. The global economy is uncertain, and as businesses feel the impact of COVID-19, owners are being forced to work smarter and make tough decisions to prepare for these uncharted territories.

The bottom line is companies have turned to digital marketing to survive COVID-19. Moreover, in the coming months, businesses are going to become more reliant than ever on their digital marketing. For many companies, it will be the deciding factor in whether they make it through these tough times. If you have any question about whether or not you should invest in digital marketing during this pandemic, the answer is “YES!”.

Don’t Under-Invest

Savvy investors stay calm and know the time to buy is when the market is down. This advice is 100% true and should be applied to your digital marketing budget. Engage potential customers. Get to know them. Let them get to know your brand and drive conversions for when consumers get back to work and are ready to open their wallets again.

Increase of Online Purchasing

Unfortunately, panic buying has become a real threat. The fear of running out of supplies during quarantine has become very real, and very evident in many different countries. People have started to buy essential goods and foods online as the demand has increased dramatically. Businesses selling essential items have been in a hiring frenzy trying to keep up with the high number of orders.

With priorities changing for consumers from pleasure or frivolous items to essential items, digital marketing methods do need to be altered; however, it is important to not panic and make any quick decisions. Rash decisions could harm your business. Tough decisions might have to be made…but rash decision have to be avoided!

How Can Marketing Be Profitable For Businesses During COVID-19?

Investing in digital marketing can be intimidating, but by continuing and even upgrading your marketing efforts, you will establish an online presence to sustain your business and, more importantly, strengthen your presence when these unstable times come to an end. Your return on the investment will be worth it!

With people either working from home, or not working at all, consumers RELY on the internet. Goods and services, they normally purchase in their cities, are now being searched Google and purchased online.

Companies like Google, Facebook and Yelp have offered millions to assist businesses in staying open. If these major online brands are pouring money into marketing, then so should you!

Google Offers Millions In Support of SMB, But Comes With Changes

Google has offered $340,000,000 in Ad Credits along with a larger $800,000,000+ commitment but has made some changes to Google My Business which you need to know.

As every business has taken the necessary steps to ensure the health and safety of their workers, so has Google. They reduced the number of people in their offices and have prioritized Edits and Reviews:

Temporary limitations on Google My Business
Critical services will be prioritized and could lead to a delay in customer support

What exactly does this mean for your online presence? It means Google is focused on providing the most relevant information on Google Search and Maps. The company is dedicated to keep your consumers updated at all times and provide a way of communication to know the vital information such as operating hours, change of products, and any new notices. Learn the best new methods for Google My Business changes to avoid any disruptions to your consumers.

Temporary Google My Business Changes

One of the most important changes to note is that you are now able to change the status of your business and mark it as ‘temporarily closed’. You do not have to be concerned it will negatively impact your listing. Google has stated that moving your status during this time of crisis will NOT!

Their highest priority will be for reviews for edits critical to health-related businesses. There will be a delay in New Listings, Claims and Verifications on Google Search and Maps for all other businesses. This is tough information to accept if you are not a health-related business, when getting the correct and current information out is imperative; however, Google will prioritize review for special hours, temporary closure, business descriptions and other edits for other verified businesses.

New reviews, replies, and Q&A will not be available.

Facebook Offers $100,000,000 Cash Grants To Small Businesses

Facebook understands that businesses are experiencing disruptions. Any financial support can go a long way! Their program aims to keep your workforce strong, help with rent & operational costs, connect with more customers & support your community.

Facebook’s official statement: “Facebook is offering $100M in cash grants and ad credits for up to 30,000 eligible small businesses in over 30 countries where we operate. We’ll share more details as they become available.”

Information on applying for the grant and to fill out the application can be found here.

There also some very useful new tools and checklists that you can apply to your business in Facebook’s new COVID-19 resource hub.

Yelp Assists with Free Services Worth $25,000,000

Yelp has decided to focus its efforts on local restaurants and nightlife-related businesses with their ‘Relief Program‘:

$100 in free search advertising to restaurant clients that offer delivery and/or take-out services
Support to local advertisers who are struggling to pay bills

Yelp understands these types of businesses are ones that who have been hit the hardest during this coronavirus outbreak and offers additional support:

Waiving Advertising Fees
Advertising, Products and Services

For the restaurants and nightlife businesses who continued to stay open, they are eligible for:

Free Page Upgrades
Free Yelp Reservations & Waitlist (for 3 months)

Yelp has made it clear they want to help businesses impacted by COVID-19, so even if your business isn’t a restaurant or in the nightlife-related industry, reach out to Yelp if you need aid. Their Relief Program is not limited to businesses with an active Yelp Advertising Account. Learn the details of this program to ensure you are not missing out on any financial aid.

Things Will Eventually Get Back To Normal

This economic situation won’t last forever. Eventually, things will get back to normal. Speculation suggests it will be a new, slightly different kind of normal — but nevertheless, things will normalize.

The change all businesses have experienced when it comes to how to do business, will most likely stick around for the foreseeable future. Until all restrictions are lifted and we are free to roam around and be in large crowds, digital marketing will still be a crucial part of a highly effective marketing strategy. Businesses who stopped their digital marketing services due to the global pandemic will hastily be looking to restart them once business is back to normal. However, by stopping marketing efforts in the first place, they may find themselves further behind the competition, and unable to produce the same kind of results as before.

Be Fearful When Others Are Greedy, And Greedy When Others Are Fearful

Warren Buffet surely knew something about marketing. Considered one of the most successful investors in the worlds, he once quoted — “Be fearful when others are greedy, and greedy when others are fearful.”

Those that continue to invest in digital marketing during this downtime will be in a prime position to quickly rebound once things get back to normal. Those businesses will be able to gain customers and capture market share much more easily than those who are forced to restart their marketing campaigns from zero. Recovery will be much easier for those that continue to invest in long-term strategies like search engine optimization, content marketing, and brand building.

However, those who have neglected digital marketing during this time will find themselves in a less competitive position and may quickly find themselves having a harder time attracting customers and making sales than they did before.

Hopefully, the coronavirus pandemic passes soon enough, and will have minimal impact on our lives, our businesses and the global economy.

Test, Learn, Test, Learn & Repeat

And finally, there is no one-size-fits-all answer to the current digital marketing puzzle. Businesses have all the pieces they need…. but they do not have the box of puzzle to have an idea of what they should be building!

Learn from your competitors. See what is (or what is not) working for them.

Be quick, nimble and creative.  Measure your success and learn from experimenting with diverse marketing techniques. Experiments should be quick, cheap, and easy to deliver. If you need to put money in to marketing in a way you have never done before, the best choice would be to use the funding from Google, Facebook or Yelp, that is free. If it works, then well done. Continue on! If it doesn’t work so well, then stop the experiment and move on.  No harm done.  Be quick and be ruthless.  You will have tested something, learned from it, and will move on to test something new.

The post Why You Still Need Digital Marketing During COVID-19 appeared first on prReach Blog.

Contact Info:
Email: Send Email

Release ID: 88959779