Monthly Archives: March 2024

Saudi’s Upcoming Ritz-Carlton Reserve to Become the Priciest Hotel in the Middle East

The new Ritz-Carlton Reserve in Saudi Arabia, opening bookings on May 26, sets the bar with nightly rates at $3,431. This ultra-exclusive resort boasts a limited number of keys and emerges as the priciest accommodation in the Middle East.

London, England, United Kingdom – March 16, 2024

Continuing our exciting journey through the Middle East’s burgeoning luxury hospitality scene, the ‘Nujuma’ Ritz-Carlton Reserve stands out, eclipsing Dubai’s luxury offerings to become the most expensive hotel in the region. With 63 villas set above water reminiscent of Maldivian resorts, Nujuma introduces a new pinnacle of opulence. Operated by Marriott, this property not only marks the smallest but the most luxurious brand in their portfolio, setting a new standard for exclusivity and lavishness.

Nujuma’s allure is enriched by a comprehensive array of amenities, including a spa, multiple dining venues, retail spaces, and leisure facilities emphasizing sustainability and conservation. The highlight, a diving center, promises unparalleled underwater adventures around the breathtaking coral reefs.

This gem is nestled within Saudi Arabia’s ambitious Red Sea project, destined to host 50 hotels by 2030 with a focus on luxury and operated by renowned international brands. The project aims to transform Saudi tourism, showcasing the kingdom’s commitment to creating a luxury destination rivaling Dubai and the Maldives. With a staggering investment, The Red Sea development is set to continuously break records for hotel rates, further solidifying its position as a luxury tourism hotspot.

As we look to the future, the question arises: Will any hotel surpass Nujuma’s luxury? With several high-end properties in development, including brands like Four Seasons and the exclusive Shebara on Sheybarah Island, the competition is fierce. Yet, Nujuma, as Marriott’s flagship luxury brand, holds a unique place in the market, especially with its distinctive overwater and beach villas designed by the acclaimed Killa firm.

Beyond The Red Sea, Saudi Arabia‘s luxury tourism landscape is expanding, with projects like Diriyah Gate, AlUla, and Neom introducing world-class resorts and retreats, including Aman and Chedi brands, and a Four Seasons at Sindalah. This burgeoning kingdom is poised to redefine luxury hospitality on a global scale, offering unparalleled experiences for discerning travelers.

About the company: VisitSaudiArabia.co.uk

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Release ID: 89124459

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Janu, Aman’s Sister Brand, Launches Urban Wellness Retreat Across Four Floors in Tokyo

Janu, the eagerly awaited sister brand of Aman, has launched its first hotel in Tokyo, initiating the rollout of 13 properties spanning city, rural, and coastal locations.

London, England, United Kingdom – March 16, 2024

Janu, the eagerly awaited sister brand to Aman, has debuted its first hotel in Tokyo, initiating a global expansion with 13 upcoming locations in urban, rural, and coastal settings. Named after the Sanskrit word for ‘soul,’ Janu was introduced in 2020 as a brand focused on fostering social connections, balance, and human interaction. Janu Tokyo offers 122 rooms and suites within a striking building by Pelli Clarke & Partners, featuring interior designs by Jean Michel Gathy of Denniston.

Situated in the unique Azabudai Hills, part of a 30-year urban regeneration project by Mori Building Co, Janu Tokyo is the sole hotel in this mixed-use development. Envisioned by Heatherwick Studios, Azabudai Hills is a self-contained, nature-rich ‘city within a city,’ boasting Japan’s tallest skyscraper, extensive green spaces by Thomas Heatherwick, and over 150 high-end retail and dining options, including a Japanese food market.

Vlad Doronin, Aman Group’s Chair and CEO, highlighted Janu Tokyo’s opening as a milestone in redefining luxury hospitality and addressing the evolving needs of modern travelers, including the next generation of Aman enthusiasts, the Amanjunkies, craving enriching and genuine connections.

Janu’s ambitious global footprint targets destinations like the Turks & Caicos, Montenegro, Portugal, Turkey, Saudi Arabia, the UAE, South Korea, Thailand, and the Maldives. Janu Tokyo’s accommodations, spread across eight floors, range from 55 to 519 square meters, embodying Japanese minimalism with a touch of European luxury. Features include private balconies with city views, specially designed suites with dual-aspect vistas, ample connecting options for groups or families, and opulent bathrooms and living spaces ensuring unparalleled comfort and style.

About the company: https://www.YourHolidays.co.uk

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Release ID: 89124460

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Maldives tourist arrivals exceed 420,000, marking a 16.9% increase on 2023

As of March 3, the Maldives has welcomed 423,863 visitors this year, a 16.9% rise from the same timeframe last year, based on recent data from the Tourism Ministry.

London, England, United Kingdom – March 16, 2024

The Maldives, a tropical paradise known for its pristine beaches and luxurious resorts, has witnessed a significant surge in tourist arrivals, reinforcing its status as a premier destination for holidaymakers seeking the ultimate Maldives holidays experience. According to the latest statistics released by the Tourism Ministry, the archipelago has welcomed an impressive 423,863 visitors so far this year, marking a remarkable 16.9 percent increase compared to the same period last year.

This uptick in visitor numbers highlights the enduring appeal of the Maldives as a top choice for travellers from around the globe, drawn to its idyllic settings, exceptional Maldives hotels, and unmatched hospitality. The increase is indicative of the successful marketing strategies employed by the local tourism sector, emphasizing the wide array of Maldives packages available to suit every type of traveler, from those seeking luxury Maldives all-inclusive stays to adventurers eager to explore the natural beauty of the islands.

The Maldives resorts have played a pivotal role in this growth, offering guests from across the world a chance to indulge in high-end accommodation, world-class cuisine, and a plethora of water-based activities, all nestled within the serene beauty of the Indian Ocean. The rise in tourist arrivals also underscores the effectiveness of the Maldives’ efforts to promote safe and sustainable travel in the wake of global challenges, ensuring that visitors can enjoy their Maldives holidays with peace of mind.

The diversity of options available to tourists, ranging from secluded overwater bungalows to vibrant underwater adventures, has significantly contributed to the allure of the Maldives, making it a bucket-list destination for many. Moreover, the introduction of more accessible Maldives packages has opened the doors to a broader audience, seeking to experience the splendor of the Maldives without compromising on luxury or comfort.

As the Maldives continues to welcome more visitors, the focus remains on delivering an unparalleled holiday experience that combines the natural beauty of the islands with the exceptional service and amenities that the Maldives hotels and resorts are known for. With each passing year, the Maldives sets new benchmarks in tourism excellence, inviting travelers to immerse themselves in the unique charm and tranquility of this island nation.

The significant jump in tourist arrivals is a testament to the enduring allure of the Maldives, promising continued growth and innovation within the tourism sector. As more visitors flock to its shores, the Maldives is poised to retain its position as one of the world’s most sought-after holiday destinations, offering unforgettable experiences and luxury accommodations that cater to the desires of every traveler.

About the company: TheMaldives.co.uk

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Release ID: 89124467

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Maldives Marketing and Public Relations Corporation CEO Pledges Dedication to Sustainable Tourism Practices at ITB Berlin ’24

In a recent statement, Fathmath Thaufeeq, the Chief Executive Officer and Managing Director of the Maldives Marketing and Public Relations Corporation (MMPRC), underscored the Maldives government’s unwavering dedication to fostering responsible and inclusive tourism development.

London, England, United Kingdom – March 16, 2024

Fathmath Thaufeeq, CEO and Managing Director of the Maldives Marketing and Public Relations Corporation (MMPRC), recently reinforced the Maldives government’s dedication to sustainable and inclusive development in the tourism sector. Her commitment was voiced during the Maldives Media Meet, an event held alongside ITB Berlin 2024.

In her address, Thaufeeq celebrated the significant achievements within the Maldives’ tourism sector, notably surpassing pre-pandemic visitor numbers with over 1.8 million tourists last year, highlighting the global appeal of Maldives holidays. She acknowledged the shift in traveler preferences and the MMPRC’s strategy to diversify Maldives holidays by promoting new tourism segments such as cultural, sports, and medical tourism. These initiatives aim to broaden the appeal of the Maldives to a wider array of visitors, beyond the traditional Maldives hotels and resort experiences.

The CEO shared plans to enhance the tourism infrastructure with the introduction of more transit hotels in the Greater Male’ region, catering to the needs of short-stay travellers and those on stopovers, further boosting Maldives’ position as a top travel destination. Efforts will also focus on the southern regions, promising economic and social benefits for local communities.

Thaufeeq highlighted the administration’s focus on empowering women within the tourism sector, indicating a move towards more equitable participation. These comprehensive development plans underscore the MMPRC’s commitment to promoting Maldives holidays and Maldives hotels as part of a responsible and inclusive tourism strategy that benefits visitors and residents alike.

About the company: TheMaldives.co.uk

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Release ID: 89124466

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Drop in Indian Tourists Could Cost Maldives Billions

Relations between Maldives and India began to sour after several high-ranking Maldivian officials made disparaging remarks about Indian Prime Minister Ibrahim Narendra Modi during his early 2024 visit to the Lakshadweep Islands, causing a strain in the geopolitical ties between the two nations.

London, England, United Kingdom – March 16, 2024

Tensions between India and the Maldives have escalated following derogatory comments made by senior Maldivian officials towards Indian Prime Minister Ibrahim Narendra Modi during his 2024 visit to the Lakshadweep Islands. This led to a significant boycott campaign against Maldives holidays and Maldives resorts, spearheaded by Indian netizens and celebrities, which demanded either an official apology from the state or the removal of the officials involved.

Despite these tensions, Maldives’ President Dr. Mohamed Muizzu has stated that the Maldives aims to stand firm, rejecting any notion of being bullied into submission. This geopolitical strain comes without an official apology from the Maldivian government, signaling a cooling of relations with India, a long-term ally, and a critical market for Maldives tourism, including Maldives all-inclusive packages and resort stays.

Despite assertions from some Maldivian officials dismissing the potential for economic fallout, statistics tell a different story. India, having been the top source market for Maldives tourism since 2020, saw a dramatic decline in tourists, with arrivals from India dropping by 33% compared to the previous year.

This decline poses a significant threat to the Maldivian economy, particularly to luxury hotels in the Maldives and those offering Maldives packages. The Maldives has traditionally relied on Indian tourists during the off-peak season, filling the gap left by European travellers. Industry experts now predict potential losses of up to $2 billion, with travel agencies and operators experiencing an 80% reduction in revenue from Indian bookings.

Prominent travel agencies like Lets Go Maldives and Travel Connection Maldives highlight the diverse demographics of Indian travellers, from affluent to budget-conscious, making India a crucial market for the Maldives. The decline in Indian tourists is felt across the sector, impacting revenue and occupancy rates, especially during the peak summer season.

The boycott has also affected influencer tourism, a significant driver of Maldives tourism, as celebrities such as Rajnikanth, Ajay Devgn, and others have previously showcased their Maldives holidays on social media, influencing their followers to explore the destination.

As the Maldives seeks to navigate this challenging period, experts stress the importance of mending ties with India and initiating positive PR campaigns to restore the nation’s image among potential Indian travellers. The relationship between these two South Asian neighbours remains critical for the long-term sustainability of Maldives tourism.

About the company: TheMaldives.co.uk

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Maldives President Muizzu Advocates for Maldives’ Self-Sufficiency Amid Military Enhancements

President Dr. Mohamed Muizzu emphasizes that the Maldives harbors no ill will towards any countries, clarifying that his government’s actions are solely aimed at enabling the Maldives to achieve self-sufficiency and empowerment.

London, England, United Kingdom – March 16, 2024

In a statement made during a special ceremony at N. Maafaru Airport on Friday night, President Dr. Mohamed Muizzu emphasised that the Maldives does not harbour enmity towards any nation. The event marked the inauguration of the Maldives National Defence Force’s (MNDF) Air Corp service and the introduction of Unmanned Aerial Vehicle (UAV) services. President Muizzu asserted that the Maldives’ initiative to bolster its military capabilities should not alarm any parties, as these efforts are solely focused on the nation’s self-reliance and empowerment.

“No party should be concerned over the fact that Maldives is strengthening its military capabilities,” President Muizzu stated, adding that “We will maintain close relations with all nations. We are not enemies with any. What is important for us is to pave the way for this proud nation to stand up on its own and remain independent on its own strength.”

The president outlined his vision for the Maldives to become a self-sustaining nation economically and militarily, underlining the belief that regional peace is contingent upon such self-sufficiency. He emphasized the importance of independence for all nations within the region to ensure peace and stability.

Moreover, President Muizzu highlighted the significance of empowering Maldivians to elevate their nation independently. He announced that the MNDF’s Air Corp service, inaugurated at the ceremony, will see further enhancements, including the acquisition of additional drones. He also mentioned plans to resume hydrography works within the Maldives’ maritime area under MNDF oversight and to double the capacity of the MNDF Coastguard by the end of his term.

This initiative marks a significant step towards reinforcing the Maldives’ defence capabilities while fostering peaceful and cooperative relations with nations worldwide.

About the company: TheMaldives.co.uk

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Centara Aims to Rank Among Top 100 Global Hotel Operators by 2027

Centara Hotels & Resorts, Thailand’s premier hotel operator, is gearing up for an ambitious 2024 with plans to open new properties, revamp its brands, and unveil unique guest experiences. The company’s goal is to emerge as a top global hotel operator by 2027.

London, England, United Kingdom – March 16, 2024

Bangkok, Thailand – Centara Hotels & Resorts, the leading operator of hotels in Thailand, is poised for a landmark year in 2024 with an ambitious expansion plan. The strategy includes the launch of new properties, brand revitalization, and the introduction of innovative guest experiences, targeting to position Centara as a premier travel destination and a leader among global hotel operators by 2027.

In 2023, celebrating its 40th anniversary, Centara laid a strong foundation for growth, marked by significant achievements including the launch of Centara Grand Hotel Osaka, its first venture in Japan, and receiving prestigious awards such as Kincentric’s “Best Employers Thailand Award” and the “Strongest Brand in Thailand” title for Centara Grand.

The company reported a total revenue of THB 9,932 million in 2023, a 52% increase from the previous year, and an EBITDA surge of 83% to THB 3,284 million. This financial success was propelled by a 19% rise in RevPAR to THB 4,141, driven by higher occupancy and room rates. For 2024, Centara forecasts a RevPAR of up to THB 4,300 as occupancy rates are expected to reach 70-73%.

Building on this momentum, Centara has six new properties slated to open in 2024, enhancing its presence in Thailand, Laos, and the Maldives. Highlights include Centara Mirage Lagoon Maldives, opening in November as part of The Atollia by Centara, and extensive renovations of flagship hotels Centara Karon Resort Phuket and Centara Grand Mirage Beach Resort Pattaya.

Centara Mirage Lagoon Maldives will debut as the world’s fourth family-focused Mirage resort, featuring an underwater-themed water park. It will soon be joined by Centara Grand Lagoon Maldives in Q1 2025, offering a sophisticated resort experience. Additionally, Centara is revitalising its Centara Boutique Collection and expanding its diverse brand portfolio, with a keen eye on China for potential new projects.


Underpinning every aspect of Centara’s strategy are its core values of Thai-inspired, family-centric hospitality. The CentaraThe1 membership programme will be enhanced to offer greater benefits, rewards, and redemption opportunities, alongside significant digital investments to enrich guest experiences.

Michael Henssler, Chief Operating Officer of Centara, shared, “In bringing Thai hospitality to foreign shores, we export the essence of Thailand through our food and spa services, ensuring an authentic guest journey. Our approach harnesses the soft power of Thai culture, sparking interest and appreciation for Thai hospitality’s genuine warmth and authenticity.”

Centara’s vision for 2024 and beyond underscores its commitment to excellence, innovation, and the spread of Thailand hotels and hospitality on a global scale.

About the company: https://www.YourHolidays.co.uk

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Release ID: 89124462

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Patina Maldives, Fari Islands Secures Premier Football Camp Collaboration with Real Madrid Foundation

This summer, Patina Maldives, Fari Islands offers young guests a unique opportunity with a Maldives-first Real Madrid Foundation football camp. From 4 July to 12 August, a youth coach will conduct daily soccer sessions, catering to ages 5-9, 10-14, and 15-17.

London, England, United Kingdom – March 16, 2024

This summer, Patina Maldives, Fari Islands, a pinnacle among luxury hotels in the Maldives, introduces an exclusive and unprecedented Real Madrid Foundation football camp, blending Maldives packages with sports for an unforgettable family experience. From 4 July to 12 August, children aged 5-17 can enjoy daily soccer training led by a youth coach and a UEFA elite player ambassador from the world-renowned Real Madrid, highlighting a unique offering for family getaways in the Maldives.

Marking the beginning of a continued collaboration, this inaugural Patina Maldives x Real Madrid CF Foundation camp will focus on “Playing The Real Way,” a methodology that emphasizes skill development and sportsmanship. Training will be conducted on a brand-new, 6-a-side astroturf pitch near the Fari Marina Village, ensuring a premium experience for young enthusiasts.

Participants will be equipped with official gear, including a camp shirt, shorts, socks, and more, plus a Real Madrid Foundation certificate after a minimum of four days’ coaching, making it a memorable addition to any luxury holiday or honeymoon in the Maldives.

The clinics, set in the backdrop of the breathtaking Patina Maldives, Fari Islands, offer an exclusive rate for resort guests and are also available to visitors from nearby resorts. With villa rates starting from USD2,054 per night for two, including breakfast and complimentary guest benefits, it’s an unparalleled luxury experience in the Maldives. Terms and conditions apply.

About the company: TheMaldives.co.uk

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Release ID: 89124461

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Dusit Thani Receives Best CSR Programme Honor at SATA 2023

Dusit Thani Maldives, a renowned luxury resort, received the prestigious Best CSR Programme Award at the 2023 South Asian Travel Awards (SATA), recognising the highest standards of excellence in the travel, tourism, and hospitality sectors in the Maldives.

London, England, United Kingdom – March 16, 2024

Dusit Thani Maldives, the esteemed luxury resort, was honoured with the Best CSR Programme Award at the 2023 South Asian Travel Awards (SATA), a prestigious event celebrating the pinnacle of achievement within the travel, tourism, and hospitality industries in The Maldives.

This accolade was awarded to Dusit Thani Maldives in recognition of its exemplary commitment to community support, environmental preservation, and the promotion of social welfare.

Jean-Louis Ripoche, the General Manager of Dusit Thani Maldives, remarked, “At Dusit Thani Maldives, we are committed to the principles of responsible tourism and its capacity to generate positive outcomes for local communities and the environment. Being recognized with the Best CSR Programme Award at SATA 2023 underscores our resolve to foster a sustainable future for the Maldives and beyond.”

The resort’s wide-ranging CSR efforts include initiatives aimed at community enhancement, the safeguarding of natural habitats, and educational outreach. Moreover, Dusit Thani Maldives actively collaborates with local communities to bolster efforts in improving education, healthcare, and economic opportunities.

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Coco Bodu Hithi in The Maldives Presents Ken’s ‘Beach’ Role for Barbie Admirers

Coco Collection, the renowned luxury resort group, uses an ingenious marketing campaign but did it deliver a Barbie world in the process

London, England, United Kingdom – March 16, 2024

Despite Barbie not taking home an Oscar, a luxury Maldives resort and spa, Coco Collection, last year ingeniously leveraged the film’s success by offering a one-of-a-kind opportunity for Barbie enthusiasts. On August 29, 2023, the esteemed resort group announced its search for a devoted beach lover to immerse themselves in the paradise of Coco Bodu Hithi for a 10-night retreat, offering an escape that goes beyond the fantasy world of Barbie Land.

Situated in the North Malé Atoll, the Coco Bodu Hithi resort is a vision of paradise, with its endless stretches of white sandy beaches meeting the crystal-clear turquoise waters. This dream job promised a retreat from reality, inviting the selected candidate to experience unmatched tranquility of this luxury Maldives hotel

Open to registered UK residents over the age of 18, applicants were invited to submit a 150-word explanation of why they’re the ideal candidate for this “beach” role, without needing any prior experience.

The successful applicant could enjoy 10 nights of bliss on the stunning shores of Coco Bodu Hithi, fully embracing the ‘beach’ lifestyle. Shafa Shabeer, Coco Collection’s Director of Marketing, highlighted the significance of the ‘beach’ role in the Maldives, expressing eagerness to see the “Kenergy” applicants will bring to their submissions. “At Coco Bodu Hithi, we’re blessed with an abundance of beach, and we’re thrilled to invite the winning candidate to experience it firsthand,” Shabeer remarked.

Since its inception in 2005, Coco Collection Maldives has set new standards in luxury travel within the Maldives, merging traditional design with modern luxury to create unparalleled resort experiences. As a member of the esteemed Sunland Hotels group, Coco Collection benefits from over three decades of hospitality expertise, continuously innovating and elevating the guest experience in the Maldives.

About the company: TheMaldives.co.uk

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Release ID: 89124469

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