Wuhu, Anhui, China, April 28, 2026 — Beijing, China, April 24, 2026 – Amid the grand opening of 2026 Beijing Auto Show, Chery, parent company of EXEED, signed a new cooperation agreement with Qualcomm Technologies, Inc. The two sides will deepen collaboration across three core sectors: smart cockpit, intelligent driving, and cockpit-driving convergence. Together, they will jointly build a next-generation intelligent vehicle technology platform and industry-leading benchmark products, delivering safer, smarter and more personalized travel experiences for global users.

Under the newly inked agreement, Qualcomm Technologies’ Snapdragon® Digital Chassis™ product lineup — covering the AI-empowered Snapdragon® Cockpit Elite for intelligent cabin experiences, the Snapdragon Ride™ Elite for advanced driver assistance systems (ADAS), and the Snapdragon Ride™ Flex SoC tailored for centralized computing architecture — will fuel the intelligent upgrading of multiple brands and vehicle product lines, including EXEED and EXLANTIX.

In the smart cockpit segment, both parties will capitalize on the Snapdragon Cockpit Elite to explore in-vehicle application scenarios of on-device large language models (LLMs). They will develop next-gen smart cockpit solutions for global high-end and mainstream vehicle models, enabling instant response, smooth multi-screen linkage and immersive in-cabin entertainment. In the field of intelligent driving assistance, the two sides will jointly develop advanced driving assistance solutions built on Snapdragon Ride. For cockpit-driving convergence, the adoption of Snapdragon Ride Flex SoC will break data silos between cockpit and driving systems, streamline hardware and software integration, and drive integrated upgrades in perception, decision-making and human-vehicle interaction. Multiple EXEED models developed in line with this strategic layout are currently in the pipeline and will be launched sequentially across global markets.

Intelligent technology stands at the heart of the profound transformation sweeping the global automotive industry, as artificial intelligence redefines the next era of mobility. EXEED has long adhered to in-depth innovation in intelligent technology, forging core competitiveness through cutting-edge technologies and its self-developed omniverse intelligent system. Centered on the theme of “Momentum Forward” at 2026 Beijing Auto Show and the International Business Summit, EXEED premiered a lineup of concept offerings, including the all-new full-size flagship SUV ET8 CONCEPT, RX CONCEPT and the interior design of ES GT, fully demonstrating its forward-looking insights into smart cockpit development and human-vehicle interaction.

Moving forward, EXEED will continue to break technological boundaries and fully accelerate the rollout of its brand-wide Omniverse AI strategy, bringing premium, high-quality intelligent mobility experiences to consumers worldwide.

Contact Info:
Name: Jade Jiang
Email: Send Email
Organization: EXEED INTERNATIONAL
Website: https://www.exeedinternational.com/

Release ID: 89190128

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Wuhu, Anhui, China, April 28, 2026 — In April 2026, with For Family at its core, CHERY staged a series of major events: the global launch of its new brand proposition and debut of TIGGO V at 2026 Beijing Auto Show, the 2026 CHERY International Business Summit, the Intelligent Ecosystem Exhibition, the world premiere of VPD in Chengde, China, and the three-vehicle composite crash safety verification. CHERY achieved all-round breakthroughs in brand strategy upgrading, product innovation, ecosystem synergy and technology implementation. With systematic strength and global layout, it demonstrated to the world the responsibility and commitment of a Chinese automaker deeply engaged in family mobility.

Brand Strategy Upgrading: For Family Launched Globally, Anchoring a New Journey for 10 Million Families

This month, CHERY officially announced its new For Family brand proposition at 2026 Beijing Auto Show and the 2026 CHERY International Business Summit. With Uncompromising Safety. Now for Everyone, Space Equality and Technology Equality as its three core pillars, the brand has completed its strategic upgrade from a “Global Brand” to a “Global Citizen”. CHERY set two strategic goals: adding 1 million global family users in 2026 and serving over 10 million cumulative family users by 2030. Backed by a global network of 8 global R&D centers, 36 global production bases, more than 2,000 dealers and over 1,800 service centers, CHERY adheres to a localized operation philosophy. Working hand in hand with partners in 120 countries and regions, we bring reliable quality and warm technology to every journey. Especially for the key strategic market of Germany, the Germany TIGGO Models will be launched in the first half of 2027. We will strengthen our overseas footprint with a global product matrix, and let the value benefits of brand renewal truly benefit millions of families around the world.

CHERY. For Family

Dual Drive of Technology and Safety: Robust Achievements Delivered, Guarding Family Mobility with Technology

Guided by its brand strategy, CHERY delivered strong results in technology and safety this month. First, the world premiere of VPD concluded successfully in Chengde, China. Powered by an end-to-end large model, the technology realizes two core functions: One-Tap Departure and One-Step Homecoming, transforming the scenario from “user looking for car” to “car looking for user”. It supports intelligent avoidance, dynamic negotiation and centimeter level precise parking, effectively solving the pain points of parking and car finding for global families. The technology will debut in the Middle East and Southeast Asia in 2026, equipped on TIGGO 7 and TIGGO 8. Meanwhile, at Chery Crash Test Laboratory — currently the largest safety lab in Asia — CHERY completed a public three-vehicle composite crash verification. The TIGGO 9 maintained an intact passenger compartment and efficient safety system response under dual high-intensity front and rear impacts. Through rigorous tests close to real road conditions, Safety. For Family was turned from a concept into perceptible and trustworthy protection.

Space Exhibition at the Ecosystem Exhibition

Product & Scenario Innovation: TIGGO V Debuts, 3-in-1 Concept Reshapes Family Mobility

The confidence in technology and safety finally translates into products that better fit family needs. At Beijing Auto Show, CHERY’s TIGGO V multi purpose family SUV made its global debut. With Versatility, Value, Victory as its core connotations, it freely switches among SUV, MPV and PUP modes, perfectly covering daily commuting, multi person travel, outdoor camping, cargo hauling and other full scenarios. The new model features a 2,800mm ultra-long wheelbase for a true 3-row 7-seat spacious cabin; a 76% high-strength steel-aluminum body for safety; and the CSH high-efficiency hybrid system with 44.5% thermal efficiency, balancing strong power and low fuel consumption, making it a benchmark model under the For Family philosophy. Going forward, CHERY will launch 13 major new models within two years, covering all powertrains and full vehicle categories, continuously improving its global family mobility product matrix.

Ecosystem Synergy & Integration: Ecosystem Exhibition Showcases Cutting-edge Results, Vehicle-Robot Integration Expands Intelligent Boundaries

With products as the carrier, CHERY has advanced the in-depth integration of intelligent ecosystems, presenting cutting-edge achievements at the Ecosystem Exhibition. AiMOGA Robotics made a strong appearance with intelligent police robots, humanoid robots and Argos quadruped robotic dogs, realizing the interconnection and sharing of automotive intelligence and robot technologies to create an integrated “vehicle + robot” smart mobility experience. Meanwhile, CHERY has formed a global strategic cooperation with NVIDIA, focusing on assisted driving, cabin AI and embodied intelligence to accelerate the application of physical AI, making intelligent technology more inclusive and closer to real family life.

From brand renewal to technological breakthroughs, from product innovation to ecosystem expansion, CHERY completed a high-quality global showcase in April 2026. In the future, CHERY will stay true to its For Family aspiration, rooted in the three equalities of safety, space and technology, and move forward hand in hand with global partners. Let the warmth and intelligence of intelligent manufacturing in China accompany every family toward a better mobility future.

Contact Info:
Name: Zhang Tianyi
Email: Send Email
Organization: Chery International
Website: https://www.cheryinternational.com

Release ID: 89190127

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Wuhu, Anhui, China, April 28, 2026 — WUHU, China, April 27, 2026 – The Night of FREELANDER, held during IBS (Chery International Business Summit), not only marked the official global strategy launch of the FREELANDER brand but also demonstrated overwhelming market enthusiasm, with on-site attendance far exceeding original invitations.

According to event statistics, the actual number of guests significantly surpassed the planned invitation list. Potential dealer partners and international media representatives from the Middle East, Europe, Asia-Pacific and beyond proactively sent additional participants, with many adjusting their schedules specifically to attend. The venue was filled to capacity, with the pre-function area experiencing sustained high traffic and lively networking.

The Concept 97, which made its global debut in Shanghai on March 31, became a major talking point among guests. Many visitors lingered at the Concept 97 display area, carefully examining its British design language and styling details. Numerous dealer representatives noted that the design direction shown by Concept 97 has built strong anticipation for the production-intent version of FREELANDER 8.

The undisputed highlight of the evening was the global debut of the FREELANDER 8 production-intent show model. As the cover was lifted, guests immediately raised their phones and cameras to capture this historic moment. Immediately after the unveiling, the display area of FREELANDER 8 production-intent show model was surrounded, with guests photographing the vehicle from every angle and engaging in animated discussions.

Lucia Mao, CEO of FREELANDER International, delivered a keynote speech that captivated the entire audience. For nearly half an hour, the room remained quiet and attentive, absorbing the brand’s refreshed mission, core product value and globalization blueprint. Following the speech, numerous dealer representatives proactively approached Lucia to discuss potential collaboration.

At the event, FREELANDER officially launched its global retailer recruitment plan, seeking like-minded dealer partners worldwide.

It was announced that 20 top-tier potential partners from the Middle East have submitted business proposals, demonstrating strong confidence in the brand’s future.

One of our potential retailers from the Middle East commented: “We have strong confidence in FREELANDER. Seeing the on-site energy, the product itself and the professionalism of the entire team today has only strengthened our confidence in this partnership.”

The Night of FREELANDER, with its exceptional on-site energy and celebratory spirit, has written a highly compelling first chapter for the brand’s global journey.

Contact Info:
Name: Frida Fu
Email: Send Email
Organization: FREELANDER International
Website: https://www.cheryinternational.com/

Release ID: 89190069

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Wuhu, Anhui, China, April 28, 2026 — The 2026 iCAUR International Summit is gaining momentum. As a key highlight, the iCAUR Classic Journey has kicked off in Wuhu, China, bringing together media and partners from nearly 100 countries. Across a 160km route covering highways, city roads, and off-road sections, participants experience Golden REEV (Range-Extended Electric Vehicle) in real driving conditions, where the classic boxy design meets new energy technology.

Golden REEV Unlocks Boundary-Free Mobility

On highways, the iCAUR V27 runs smoothly in pure electric mode, with quiet and linear power delivery. Thanks to advanced NVH tuning, the cabin stays calm and comfortable, reshaping the usual image of boxy SUVs as noisy and rough. When the battery reaches a set level, the 1.5T range extender seamlessly starts generating power, with no vibration or noticeable noise. Even in charge-depleting conditions, driving quality remains as smooth as in EV mode. With over 1,000km combined range and 150km+ pure electric range, the dual power system removes range anxiety.

On rugged unpaved roads, the front MacPherson and rear multi-link suspension deliver strong resilience, effectively absorbing bumps while maintaining clear road feedback. The boxy body remains rock-steady even over uneven terrain. After the experience, an overseas user remarked: “When you drive the V27 through such rough terrain, it’s hard to believe this is a boxy SUV. The comfort exceeds my expectations.” This unconventional driving experience creates a perfect balance between the classic rugged design and the smoothness of electric driving.

Classic Box Design, Outdoor Aesthetic Charm

iCAUR V27 is more than just a car—it’s a mobile living space that reflects a passion for life. With a 6kW external power output, it easily powers camping gear like coffee machines, lights, and speakers without bulky equipment, bringing everyday comfort to outdoor journeys. Featuring 39 standardized ecosystem interfaces, it quickly connects camping and filming gear, turning the vehicle into a fully functional outdoor hub.

In the outdoor experience zone, guests gathered to enjoy how the vehicle blends seamlessly with natural landscapes, making relaxed outdoor moments possible without complicated preparation. “It perfectly combines travel and daily life—once on the road, nature is always within reach,” shared one participant. With its classic boxy shape, retro round headlights, and rugged lines, it stands out in both city streets and mountain scenery, embodying iCAUR’s idea that Classic Never Fades.

From city streets to mountain escapes, from daily commuting to outdoor exploration, the iCAUR V27 doesn’t rely on extreme specs to grab attention—instead, it earns recognition through a truly grounded driving experience. It retains the timeless boxy design DNA, while its mature Golden REEV technology effectively addresses global users’ key concerns around range, refueling, and comfort, striking a perfect balance between urban convenience and outdoor freedom. Every journey becomes more than just getting from A to B—it carries a sense of poetry and passion for life, which is also the secret behind iCAUR’s global appeal.

Contact Info:
Name: Xu Yong
Email: Send Email
Organization: iCAUR Global
Website: https://www.icaurglobal.com/

Release ID: 89190072

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Wuhu, Anhui, China, April 28, 2026 — iCAUR hosted its Global Partners Conference, bringing together partners from around the world to present its global strategy, product roadmap, and ecosystem development. The event marked a key milestone as the brand moves from initial expansion toward deeper global integration.

Opening the conferernce, Dr. Su Jun, CEO of iCAUR Brand, presented the brand philosophy “Classic Never Fades.” He emphasized that true innovation goes beyond specifications, focusing instead on timeless design, durability, and emotional connection. He described iCAUR’s signature boxy design language not as a trend, but as a long-term expression of clarity, authenticity, and strength.

Building on this foundation, Ms. Wang Yu, Vice President of iCAUR International, outlined the global market opportunity. She noted that the market is driven by a shift in consumer demand from functionality to individuality and self-expression. She emphasized that iCAUR is defining a new category of new energy vehicles—moving away from price competition toward user value, brand differentiation, and long-term partner profitability.

Expanding on strategy, she introduced iCAUR’s ecosystem-driven approach. The i-CARE service brand will support the development of 2,000 global service outlets, ensuring long-term customer engagement, while the i-LIFE ecosystem enables large-scale customization with over 1,000 configuration options.

From a product and technology perspective, Mr. Ma Yongdong, CTO of iCAUR Brand, introduced the brand’s product matrix and future roadmap. The dual-line strategy positions the V-series around off-road capability and exploration, while the X-series represents future intelligent mobility. Key models including V23 and V27 demonstrate strong global performance, with V23 leading the new energy boxy SUV segment in Southeast Asia and V27 gaining rapid recognition in the Middle East.

He also presented upcoming models including V25 and the flagship V29, alongside the ROBOX concept, which marks the beginning of the X-series. Built on the i-SWIFT 3.0 platform, ROBOX integrates advanced AI systems, next-generation battery technology, and L4-level driving capabilities, offering a forward-looking vision of mobility.

Following the product presentation, the conference transitioned into a recognition segment honoring iCAUR’s global dealer network. Awards were presented to outstanding dealer partners, alongside recognition for the Top 10 winners of the #OneClassicMillionStories global co-creation design competition. A dealer representative then shared insights on collaboration with iCAUR, reflecting on brand development and sales performance in local markets.

The event then proceeded to the global partnership signing ceremony. Dr. Su Jun, together with Mr. Si Fenghuo, CEO of iCAUR international and Ms. Wang Yu, were joined on stage by representatives of global partners to formalize strategic cooperation agreements, marking a further step in strengthening iCAUR’s global ecosystem.

Concluding the conference, iCAUR reaffirmed its long-term vision of reaching over 1 million annual sales by 2030 and establish 2,000 service outlets worldwide, reinforcing its commitment to building a shared ecosystem for sustainable global growth.

Contact Info:
Name: Xu Yong
Email: Send Email
Organization: iCAUR Global
Website: https://www.icaurglobal.com/

Release ID: 89190071

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Wuhu, Anhui, China, April 28, 2026 — On April 26, LUXEED International officially launched its exclusive themed campaign — the overseas media Intelligent Marathon event, under the theme of ‘“I” Drive, You Enjoy’. The event gathered professional media representatives from the UAE, Thailand and Poland. Through in-depth test drives and rides in LUXEED’s flagship models, media experienced the brand’s leading intelligent driving technologies and superior vehicle quality in an all-round manner, further conveying LUXEED’s global vision for premium smart mobility.

At the start of the event, overseas media first experienced the VPD (Valet Parking Driver) function equipped on the LUXEED R7. Powered by state-of-the-art intelligent technologies, this system enables remote vehicle control via mobile applications. When the driver exits the vehicle, it can independently search for parking spaces, complete precise parking, and execute vehicle recall procedures fully autonomously. Throughout the entire parking process, the vehicle is capable of following traffic, accurately detecting and actively avoiding obstacles, and adjusting speed automatically to handle complex road conditions. After parking, the vehicle locks the doors, closes the windows and shuts down automatically, delivering a fully intelligent and hassle-free experience. Having experienced the function firsthand, overseas media spoke highly of its intelligence and practicality. A Polish media commentator remarked, “The VPD function on the LUXEED R7 is stunning. I have never witnessed such advanced technology, making it one of the most pioneering innovations I have seen in China.”Media from the UAE also commented, “LUXEED’s VPD system performs exceptionally well with seamless operation. Both models feature premium interior materials. LUXEED strikes a perfect balance between luxury and practicality. This is the future of the Chinese car.”

Subsequently, media teams set off from Wuhu in a convoy of LUXEED R7 and V9 vehicles. They comprehensively tested the HNOA (Highway Navigate on Autopilot) Highway Navigation Assist and CNOA (City Navigate on Autopilot) systems. Adaptable to diverse travel scenarios and complex road conditions, the two intelligent driving systems significantly reduce driving burdens. They empower drivers of all skill levels to navigate with ease, tackle challenging traffic situations confidently, and embrace the safety and pleasure brought by next-generation intelligent driving.

As a core model featured in the test drive, the LUXEED V9 left a lasting impression on overseas media with its outstanding handling performance and luxurious cabin experience. As a strategic flagship MPV, the LUXEED V9 is equipped with rear-wheel steering and the Tuling chassis platform. With ±7-degree rear-wheel steering, it achieves a turning radius of just 5.35 meters, among the smallest in its class, shattering the stereotype of traditional MPVs as cumbersome and prone to deviation, and showcasing formidable driving capabilities. Adhering to a spatial design philosophy of flexible versatility, LUXEED V9 Features a versatile layout embodying “Boundless Space and Grandeur”, and it redefines the premium mobile space. The second-row seats support multi-mode adjustments, including 45-degree welcome mode, 90-degree viewing mode, and 180-degree rotation, enabling a face-to-face configuration with the third-row seats. The interior layout delivers exceptional flexibility with freely adaptable configurations. Crafted with premium Nappa leather equivalent to that used in million-level premium vehicles, the second-row zero-gravity seats come with a Space-Inspired Reclining mode. Paired with a MOFs (metal-organic frameworks) material-equipped healthy cabin, it resets the standard for intelligent premium in the MPV segment.

The LUXEED R7 earned widespread acclaim for its refined chassis tuning and dynamic handling. Fitted with a front double wishbone and rear five-link independent suspension setup, it delivers exceptional lateral support and outstanding ride balance, uncompromising on driving texture and passenger comfort. The chassis is fine-tuned by a world-class expert team with profound experience at renowned brands including Lamborghini, Mercedes-Benz, BMW and Bosch, integrating premium mechanical calibration with cutting-edge intelligent technology. Boasting agile and precise steering, the all-electric LUXEED R7 achieves a minimum turning radius of only 5.67 meters. Paired with a 2.34-turn sports steering wheel, it ensures instantaneous response and linear steering with zero dead zone, enabling effortless turning and maneuvering.

Upon arriving at The Lalu Nanjing, guests enjoyed an exclusive LUXEED-themed afternoon tea and engaged in in-depth discussions about their test drive impressions, sharing insights on the brand’s intelligence strengths and comprehensive product competitiveness. The convoy then returned to Wuhu. At the exclusive media dinner held that evening, media affirmed LUXEED’s comprehensive product prowess. They also enquired in detail about the brand’s global development strategy and overseas launch plans, expressing strong anticipation for LUXEED’s official entry into international markets to bring innovative intelligent mobility solutions to global consumers.

This overseas media LUXEED Intelligent Marathon test drive fully demonstrates LUXEED’s solid intelligence strength and core product competitiveness, accelerating the brand’s global communication and overseas expansion. Moving forward, LUXEED will continue to deepen its layout in the intelligent mobility sector, steadily advance global strategic deployment, and deliver premium, high-quality travel experiences for users worldwide.

Contact Info:
Name: QIAO JIANTAO
Email: Send Email
Organization: LUXEED INTERNATIONAL
Website: https://www.cheryinternational.com/

Release ID: 89190061

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Wuhu, Anhui, China, April 28, 2026 — WUHU, China, April 27, 2026 – At the Night of FREELANDER held during IBS (Chery International Business Summit), Mornine, a robot under Chery International’s AiMOGA Robotics, made a special appearance, becoming a focal point of interest for guests. Greeting attendees throughout the evening, Mornine served as a vivid attitude of FREELANDER: “More Than Cars” — a philosophy that FREELANDER embodies as it embarks on its global journey as a British premium intelligent all-terrain brand.

Mornine’s appearance at the Night of FREELANDER was more than a standalone showcase. It offered guests a tangible preview of the broader intelligent ecosystem that Chery International is building — an ecosystem in which FREELANDER plays an increasingly vital role. Mornine’s precise voice recognition, natural language processing and ability to greet guests in multiple languages including English, Chinese and Arabic demonstrated Chery International’s deep capabilities in artificial intelligence and robotics. This level of cross-cultural, multilingual interaction is exactly the kind of seamless, human-centric experience that FREELANDER aims to deliver to its global customers — whether through intelligent voice assistants in the cockpit or AI-powered driving assistance on the road.

Many guests specifically sought out Mornine for photos. A media representative from Europe commented: “I have observed many brands using robots as a promotional prop. However, Mornine’s performance conveyed that Chery International is genuinely investing in intelligent technology and has already achieved a notable level of sophistication.”

At the Night of FREELANDER, the brand unveiled the production-intent show model of its first nameplate, FREELANDER 8, showcasing the seamless integration of British craftsmanship, the intelligent all-terrain system, and global five-star safety standards. These innovations are a direct reflection of the same technological ambition embodied by Mornine — where intelligence serves the user in every scenario.

The connection between Mornine and FREELANDER runs deeper than a single event appearance. Both are expressions of Chery International’s commitment to pushing beyond traditional boundaries — whether on the road or in the realm of human-machine interaction. Mornine represents how Chery International is exploring the future of mobility beyond the vehicle itself, while FREELANDER delivers that future on four wheels, bringing British premium combined with intelligent technology to explorers around the world.

A dealer representative from the Middle East noted: “I previously regarded Chery as an excellent automobile manufacturer. However, what I witnessed today — from Mornine to FREELANDER 8 — demonstrates that the company is defining the future of mobility in its entirety.”

Thanks to the participation of Mornine, the Night of FREELANDER conveyed an additional dimension of technological sophistication and future-oriented vision. The robot’s presence was not a departure from the brand’s core message but a natural extension of it — proof that FREELANDER, powered by Chery International’s innovation engine, is ready to lead not only in premium automobiles but in the broader intelligent lifestyle space. As the evening came to a close, one thing was clear: the journey of FREELANDER is also the journey of a smarter, more connected, and more human-centric future. And that future has already begun.

Contact Info:
Name: Frida Fu
Email: Send Email
Organization: FREELANDER International
Website: https://www.cheryinternational.com/

Release ID: 89190070

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Beijing, China, April 28, 2026 — 2026 Beijing Auto Show officially opened on April 24. On the opening day, EXEED officially unveiled the interiors of the ES GT and EX8, marking their global debut. As the first cross touring in EXEED’s EXLANTIX premium new energy lineup, the ES GT interior seamlessly integrates sporty elements with advanced luxury technologies, creating a driver-focused cockpit that blends intuitive interaction with emotional engagement, reflecting EXEED’s unique interpretation of the smart cockpit.

A driver-centric, wraparound cockpit that redefines sport luxury

The ES GT interior adopts a driver-centric, symmetrical wraparound layout, creating a distinctly modern sport-luxury aesthetic. The center console extends seamlessly into the door panels, where rising wraparound lines enclose the front cockpit and define a performance-driven architecture, delivering a focused and immersive driving experience. The cockpit is defined by matte dark grey and black materials, accented with fluorescent green stitching, trim elements, and ambient lighting, creating a strong visual contrast that enhances its sporty character. Horizontal design lines enhance the perceived width of the instrument panel, while a combination of leather, textured trim, and metallic accents defines layered surfacing that gives the center console a minimalist yet richly detailed appearance.

The ES GT reflects EXEED’s consistent commitment to premium quality in its materials and craftsmanship. The upper instrument panel is finished in extensive soft-touch leather, with fluorescent green stitching accentuating its clean, sharp contours and highlighting the precision of the craftsmanship. A central trim panel featuring a carbon-fiber-inspired woven texture spans the cockpit, with concealed ambient lighting beneath it casting a soft, even glow that creates a refined technological atmosphere. Notably, EXLANTIX introduces real carbon-fiber panels for the first time on the ES GT. Under concealed ambient lighting, the surface texture reveals a soft, restrained optical effect, seamlessly blending high-performance materials with a refined sensory experience. The front passenger-side trim integrates an illuminated “EXEED” emblem, complemented by a dot-matrix light panel that enhances the cockpit’s ambient layering through subtle detailing.

The synergy of technology and interaction reshapes the smart cockpit experience.

The ES GT extends its driver-centric design philosophy into intelligent interaction. The instrument panel features a full-width screen layout, seamlessly integrating the center infotainment display and passenger entertainment screen into a unified digital interface. The center infotainment display features a floating, adjustable-angle design that can be tilted or shifted toward the driver, balancing ease of information access with ergonomic usability. The screen UI adopts a dark-themed interface, integrating modules such as a starry-sky visual effect, music playback, and weather information, presenting a refined and restrained technological aesthetic.

The steering wheel features a two-spoke, flat-bottom sporty design, with integrated multi-function controls on both sides, creating a clean, driver-focused feel. The center console area retains dual cup holders, a sliding storage compartment, and essential physical buttons, complementing the digital experience with practical, tactile usability for intuitive, distraction-free operation. The door panels closely align with the front cockpit design, integrating window controls, seat adjustment switches, and large speaker units, while textured trim and fluorescent green stitching echo the instrument panel’s design language.

The front seats feature an integrated sport design with “GT” branding on the headrests, while the backrests and cushions are finished in Nappa leather with geometric diamond-quilted stitching and equipped with active side bolsters to provide stable lateral support for the driver. The rear cockpit continues the design language of the front, with door panels and seats featuring fluorescent green stitching, ambient light strips, and large speaker units, ensuring visual and experiential continuity throughout the cockpit.

The ambient lighting system serves as a key emotional element of the ES GT cockpit, with a fluorescent green light strip running across the instrument panel, door panels, and center console to unify the entire cockpit space, echoing the stitching color and enhancing immersion during night driving. The door speaker grilles feature a spiral-texture design with refined detailing, working in harmony with the multi-speaker audio system to elevate the auditory experience.

The ES GT interior debut marks another step forward in EXEED’s integration of sport luxury with smart cockpit design. By precisely addressing driver perception needs, the ES GT integrates tactile feedback, optical effects, and interaction layout into a cohesive cockpit system, enhancing its sporty character while giving technology a more human and emotional dimension. With the simultaneous debut of the ES GT and EX8 interiors, EXEED continues to broaden its vision of future intelligent mobility through a differentiated product strategy.

Contact Info:
Name: Jade Jiang
Email: Send Email
Organization: EXEED INTERNATIONAL
Website: https://www.exeedinternational.com/

Release ID: 89190075

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Beijing, China, April 28, 2026 — Beijing, China, April 25 — During 2026 Beijing Auto Show, EXEED, a global premium new energy technology brand, hosted an exclusive track test drive event for its core global partners. More than 100 partners and media representatives from Europe, the Middle East, Southeast Asia and other regions experienced EXEED’s six-vehicle electrified lineup through dedicated track test drives, headlined by the MX REEV and ET8 REEV.

The 1.6km circuit featured 11 technical corners and two high-speed straights, putting the vehicles’ acceleration, braking, chassis composure and handling precision to the test. Under the guidance of professional instructors, guests took part in two driving programs: full-track dynamic sessions and straight-line acceleration testing.

Making their track debut, the MX REEV five-seat SUV and the ET8 REEV full-size six-seat SUV quickly emerged as highlights of the event. Equipped with EXEED’s self-developed Golden Range-Extended System, the MX REEV delivers brisk yet sustained acceleration out of corners through its 195 kW electric motor. Combined with a well-calibrated chassis, the vehicle maintains impressive body composure and confidence-inspiring handling through successive turns. The ET8 REEV revealed a distinctly different driving character with a 0–100km/h time of just 5.4s. Its front double-wishbone and rear five-link suspension setup, paired with CDC electronically controlled dampers, effectively controlled body roll through high-speed corners and minimized brake dive under heavy deceleration, delivering the composure and stability expected of a full-size SUV even under demanding track conditions.

The remaining four models each showcased distinct strengths. The ET REEV delivered composed and confidence-inspiring handling through complex corners, while the VX PHEV maintained impressive cabin refinement and ride comfort even during spirited driving. In straight-line acceleration testing, the RX PHEV produced an exhilarating burst of performance with a 0–100km/h time of 4.9s and 650 N·m of peak motor torque. Meanwhile, the ES BEV impressed with sharp steering response and precise turn-in, maintaining excellent body composure through rapid directional changes.

A partner from the Middle East commented after the drive: “A racetrack is the ultimate proving ground. Whether it was the MX REEV’s agility through the corners or the RX PHEV’s strong acceleration on the straights, the entire experience was genuinely exciting.” Another European automotive journalist was particularly impressed with the ES BEV, noting: “Its precise turn-in and confident grip through high-speed corners made it the biggest surprise of the day for me.”

A Spanish dealer who had just signed with EXEED a day earlier commented after the test drive: “The VX PHEV combines spaciousness and long-distance comfort with a refined cabin experience well suited for family travel. The ET REEV, meanwhile, impressed with excellent body control and refined suspension damping through consecutive corners, allowing the driver to remain composed and confident at all times. This will be very attractive in our market.”

From the Nürburgring Nordschleife to Monza, EXEED’s track validation program has now covered 11 of the world’s most iconic circuits. Through systematic development and testing, the brand ensures that its vehicles deliver international standards of stability, handling, and durability even under extreme conditions. Looking ahead, EXEED’s “Track-Proven” IP development program will continue to expand. Anchored in performance engineering, every lap of data and every piece of feedback from partners will be fed back into continuous product development, driving the brand’s ongoing evolution.

Contact Info:
Name: Jade Jiang
Email: Send Email
Organization: EXEED INTERNATIONAL
Website: https://www.exeedinternational.com/

Release ID: 89190073

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Wuhu, Anhui, China, April 28, 2026 — The Night of FREELANDER, held during IBS (Chery International Business Summit), not only marked the official global strategy launch of the FREELANDER brand but also demonstrated overwhelming market enthusiasm, with on-site attendance far exceeding original invitations.

According to event statistics, the actual number of guests significantly surpassed the planned invitation list. Potential dealer partners and international media representatives from the Middle East, Europe, Asia-Pacific and beyond proactively sent additional participants, with many adjusting their schedules specifically to attend. The venue was filled to capacity, with the pre-function area experiencing sustained high traffic and lively networking.

The Concept 97, which made its global debut in Shanghai on March 31, became a major talking point among guests. Many visitors lingered at the Concept 97 display area, carefully examining its British design language and styling details. Numerous dealer representatives noted that the design direction shown by Concept 97 has built strong anticipation for the production-intent version of FREELANDER 8.

The undisputed highlight of the evening was the global debut of the FREELANDER 8 production-intent show model. As the cover was lifted, guests immediately raised their phones and cameras to capture this historic moment. Immediately after the unveiling, the display area of FREELANDER 8 production-intent show model was surrounded, with guests photographing the vehicle from every angle and engaging in animated discussions.

Lucia Mao, CEO of FREELANDER International, delivered a keynote speech that captivated the entire audience. For nearly half an hour, the room remained quiet and attentive, absorbing the brand’s refreshed mission, core product value and globalization blueprint. Following the speech, numerous dealer representatives proactively approached Lucia to discuss potential collaboration.

At the event, FREELANDER officially launched its global retailer recruitment plan, seeking like-minded dealer partners worldwide.

It was announced that 20 top-tier potential partners from the Middle East have submitted business proposals, demonstrating strong confidence in the brand’s future.

One of its potential retailers from the Middle East commented: “We have strong confidence in FREELANDER. Seeing the on-site energy, the product itself and the professionalism of the entire team today has only strengthened our confidence in this partnership.”

The Night of FREELANDER, with its exceptional on-site energy and celebratory spirit, has written a highly compelling first chapter for the brand’s global journey.

Contact Info:
Name: Frida Fu
Email: Send Email
Organization: FREELANDER International
Website: https://www.cheryinternational.com/

Release ID: 89190068

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